April 2, 2024

There are three sure signs of spring in Augusta. Azaleas are blooming, yellow pollen covers every surface, and golfers and golf fans are in town. Although Masters Week is officially April 8-15, the addition of the Drive, Chip and Putt competition for young golfers and the Augusta National Women’s Amateur (ANWA) expanded the number of days Augusta plays host. While businesses and local governments can make it appear to be a seamless transition, weeks and months go into the preparations. One hub of activity is Augusta Regional Airport. Lauren Smith,

With Augusta National Golf Club’s Masters Tournament bringing much-anticipated revenue to the local area, there are several other events taking place this April that will add to the region’s economic growth. Destination Augusta and the Augusta Sports Council reported that the estimated 1,030 visitors attending meetings, reunions, events, and sporting events in Augusta’s River Region will generate at least $1 million in total estimated economic impact (EEI) in April 2024. Below is a chart displaying the estimated financial revenue projects from the following events. These are groups Destination Augusta, and/or