June 6, 2024

B2B Podcasting

Understanding your customers to market better

Do you really know who your customer is and where you should place your advertising dollars? Kate Sanders shares an example of how media choices to reach your customers may not be what you consume.

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Shawna Woodward

BEST OF: Real Talk Real Estate: Neighborhood Spotlight: The River Club, North Augusta, South Carolina

Editor’s Note: It’s summertime and the living is easy…especially in North Augusta on the river with a great golf course to boot. In today’s best of real talk real estate column, Re/Max’s Shawna Woodward looks at the River North community. Situated along the Savannah River, in the ever so quaint and growing town of North Augusta, is a community jewel that overlooks downtown Augusta, Georgia. The River Club is a one-of-a-kind community, elevated far above a normal suburban subdivision. The homes here are sandwiched in between the Savannah River and

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Consumer Stories

Business Lunch Review: Another Broken Egg Café

Food Quality: 4 Service: 5 Business Meeting: 4 Value: 4 Overall Rating: 4.25 out of 5 Before I began writing restaurant reviews, I typically ate at the same restaurants over and over, but I can now step outside of my culinary comfort zone. That’s what led me to try Another Broken Egg Café on Alexander Drive near Kroger in the Washington Walk Shopping Center. The restaurant, which serves breakfast, brunch, and lunch, offers a wide variety of traditional Southern favorites, such as chicken & waffles, and more unique menu options,

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B2B Stories

Teaching businesses the advantage of digital marketing

The Columbia County Chamber of Commerce is again offering a popular summer program to help businesses and non-profit organizations. Called the Business Institute, it is a series of four classes, held once a month through the summer. The June program, sponsored by SRP Federal Credit Union and Savannah River Nuclear Solutions, was “Telling Your Story Through Social Media.” It was led by Russell Lahodney, President and CEO of the Chamber, and David Bash of Osla Marketing and Augusta Podcasts. “It is an opportunity to address hot topics in business for

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