Consumer Stories

Countdown to Downtown Small Business Shopping Event

After families gather on Thursday for Thanksgiving and hit the stores for Black Friday shopping, next up on the calendar is Downtown Augusta’s Small Business Saturday Crawl. Look for the stars at participating shops on November 30, between 10:00 am and 4:00 pm. You can start the experience with Augusta & Co., 1010 Broad Street. They’re giving the first 150 shoppers complimentary locally designed canvas totes and Crawl maps. Each of the sponsoring businesses is also donating items and gift cards for gift baskets. Participants can enter to win a

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B2B Stories

Simon Says: What you need to know about the FED… and Augusta ties

On Thursday, November 7, the chair of the Federal Reserve (Fed), Jerome Powell, announced an interest rate cut of a quarter of one percent. That news was expected, but asked if he would leave the Fed if President-elect Trump asked him to, Powell responded simply “no.” Further, he said it is “not permitted under the law” for the president to remove members of the central bank. To understand why, we need to dig back into some Georgia history. The Federal Reserve was founded in 1913 after a group of bankers

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Consumer Stories

CSRA Christmas campaigns see greater needs this year

The Salvation Army of Augusta has kicked off two familiar campaigns as Christmas shopping goes into high gear. After Helene, the requests for help are substantially higher. The Angel Tree campaign provides toys and clothing to children who might otherwise receive little or nothing on Christmas Day. Janelys Villalta, Marketing and PR Manager, told ABD they started taking applications for Angel Tree during the time of Hurricane Helene. She said last year, they served about 1,000 children. They’ve seen a big spike in requests this year. “We’re at about 1,400

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Consumer Stories

How to SCORE More Holiday Shoppers

As the holiday shopping season approaches, small businesses are gearing up for one of the busiest times of the year, from Black Friday to Small Business Saturday and beyond. SCORE, America’s largest network of volunteer, expert business mentors, offers entrepreneurs practical advice to make the most of the season. Plan for the Holiday Rush Reflect on last year’s performance. Did you meet your sales goals? Use your previous data to forecast sales, set promotional strategies, and manage staffing needs to provide outstanding customer care. “It’s about more than just sales; it’s

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B2B Podcasting

Boosting business with an HR Bootcamp

With a military background, HR Consultant and Professional Mediator, TeKay Brown Taylor, understands the “basics” of Bootcamp. So many applications from that experience apply to business success. She and Neil dive into how an HR Bootcamp can boost your business.

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B2B Stories

One-stop Shop Opens in CSRA

Just in time for the year’s busiest shopping season, a new retail store has opened in North Augusta. After a few months of operating a mobile boutique, Autumn Grace Boutique opened on November 16 at 401 W. Martintown Road in the North Hills Shopping Center. “The reception for our Grand Opening was wonderful. Customers loved the many brands of clothing we stock for men, women, and children,” said owner, Alicia Byars. Those brands include Fieldstone, Roost Waterfowl, Southern Strut, Zenana, Risen, and Southern Down Outfitters. Autumn Grace Boutique also carries

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B2B Stories

SRS Building the Future with Apprentice Program

The Savannah River Site (SRS) Apprenticeship School at Aiken Technical College celebrated the Nov. 18 start of National Apprenticeship Week. Joining the celebration were Augusta Technical College and Denmark Technical College, both of which are partners in the school. There are approximately 100 students enrolled in the apprenticeship school. It provides training in several fields, including Facility/Production Operator and Maintenance Mechanic. “I’m here mostly for professional growth and providing for my family and just making a difference in the community,” Auston Prather, 33, told ABD. “I grew up in this

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Residential Real Estate

Real Talk Real Estate: Will Homes Finally Become Affordable in 2025?

The question on everyone’s mind is whether 2025 will bring relief to homebuyers struggling with affordability. While recent fluctuations in mortgage rates have added uncertainty, many industry experts predict a gradual decline in rates next year. However, don’t expect rates to plummet too quickly. The powers that be, believe a sudden drop could trigger a wave of buyer demand that might erase inventory gains, potentially driving prices back up. I am awaiting, hopefully, a drop to the 5.5% range so I can refinance my own mortgage. In 2023, I got

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B2B Stories

Club Car teams up for STEM Program

They may not be behind the wheel just yet, but 5th-grade students at Martinez Elementary School are learning the nuts and bolts of innovation and design of Club Car golf cars and low-speed utility vehicles. The program is part of a year-long partnership between the company and the school to show students how the math, science, and language skills they learn today actually apply in real-world settings. “There’s nothing like watching a child light up when what they learn in class comes to life,” said Carrie Harrison, Director of Custom

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B2B Podcasting

Helping Solve Homelessness

According to the Georgia Department of Community Affairs, the number of homelessness in Augusta grows each year. As a realtor, Ann Marie McManus travels the CSRA and sees the problem firsthand. She also volunteers to be part of the solution.

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