
Aiken set economic records in 2025
Aiken is looking back at a year when the number of visitors pushed tourism to reach new levels. Aiken welcomed an estimated 10,000 more visitors in 2025 than it did in 2024. That translates to a 10% growth rate. Why? Speaking with ABD, Eric Gordon, Tourism Manager for the City of Aiken’s Visit Aiken initiative, attributed the growth to an aggressive marketing campaign. “We definitely have put more of Aiken forward in the way of different kinds of advertising, social, digital, print, television, billboard,” he listed. “We have a broader








