
FIFA World Cup and Augusta!
Although FIFA activities will be centered around Atlanta, Destination Augusta jumped on the opportunity to sell the Garden City to those millions of tourists visiting to watch the World Cup competition. It is part of the “Make Yourself at Home in Georgia” campaign. “We participated in a cooperative advertising placement, digital advertising placement in the United Kingdom, which is one of our biggest international markets for the state of Georgia, alongside Canada and Germany,” Karen Lee Davis, Chief Marketing Officer with Destination Augusta, told ABD. “Those who are going to








