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Sports / Entertainment
Consumer Stories

Part One: Not your father’s video games

Augusta University (AU) has added to its sports lineup, but not in the traditional sense. This team does not need to even step outside, and it is calling for new members. AU’s Esports program is based in the Georgia Cyber Innovation and Training Center, complete with a dedicated room as an arena for activities. It provides opportunities to participate in competitive esports leagues and tournaments using a shared passion for video games to meet other students. Esports at AU had gone dormant following the 2019-2020 season. It was revived in

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Dana Lynn McIntyre August 4, 2025 No Comments
Consumer Stories

Add On for Bass Pro Shops and Cabelas

A new service center is now open between Bass Pro Shops/Cabelas and Top Golf at the far end of the Village at Riverwatch. Power Pros is the installation and service arm of the outdoor-focused businesses. Technicians specialize in marine and ATV electronics and accessories. They are equipped to service and handle a variety of needs, such as the setup of fish finders, TRACKER motors, GPS systems, and much more. Their certified technicians are there to ensure that your boats and ATVs are ready for peak performance. Jordan Trotter Commercial Real

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Neil Gordon August 4, 2025 No Comments
Consumer Stories

Site visit spurred selection of “The Forge” on the Riverwalk

A year ago, City of Augusta leaders wanted to see what the Riverwalk’s future would look like. It was decided a small investment of time and money was good business when taxpayer funds were on the line. So, they traveled to the Midwest and eyeballed an Outdoor Adventure Center. It’s one managed by the same group that is contracted to design, build, and operate Augusta’s version at the Freedom Center Bridge. Based on recommendations after the site visit, City of Augusta commissioners voted on July 22, 2025, to greenlight an

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Neil Gordon July 28, 2025 No Comments
B2B Stories

Augustan to lead organization contributing to $44 million arts industry

The nonprofit arts and culture sector is a $44.2 million industry in the Greater Augusta Area—one that supports 1,616 full-time equivalent jobs and generates $3.9 million in local and state government revenue. Whether it’s viewing paintings at Morris Museum of Art or taking in a concert at the Imperial Theatre, it pumps vital revenue into restaurants, hotels, retail stores, and other local businesses. The Augusta Symphony has been an important part of the arts scene for 71 years. They have a new Executive Director, Paige Tom, who is a familiar

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Mitzi Oxford July 15, 2025 No Comments
B2B Stories

Zipping over the Savannah River

A plan by Destination Augusta to create a recreation facility along the Savannah River was approved by an Augusta-Richmond County Commission committee. Members of the Public Services Committee gave the green light for a proposed management and operations agreement with The Forge for the Outdoor Urban Adventure Center. The company operates a 300-acre adventure park in Lemont, Ill. “Finding the right group with the right vision to make this attraction a reality was the first step,” said Destination Augusta President & CEO Bennish Brown in a news release announcing the

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Dana Lynn McIntyre July 10, 2025 No Comments
B2B Stories

Look to MLB for Cues on How to Build Your Team and Business

The remainder of July is crucial for Major League Baseball (MLB) teams as two major events will help impact their future success. First, on July 13 and 14, MLB will hold its Annual Draft in nearby Atlanta during All-Star Week. During this draft, teams will have the opportunity to select high school and college players to sign with their organizations. Following the draft, the next big event is the July 31 trade deadline, which is the last date MLB allows teams to trade players who will be eligible to play

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Dr. Rick Franza July 8, 2025 No Comments
B2B Stories

July brings sizzling economic impact

More than 9,000 visitors, generating almost $1.5 million, are expected in the River Region for meetings, reunions, events, and sporting events this month. One of the largest events kicks off July 7 with the Nike EYBL Peach Jam, which results in the largest chunk of attendance and economic impact. Destination Augusta and the Augusta Sports Council work together on recruiting and hosting these various activities, which play a critical role in sustaining the nearly 30,000 jobs that are part of the Leisure and Hospitality Industry, the fourth largest employment sector

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Staff Report July 1, 2025 No Comments
Consumer Stories

New leadership at the Augusta Entertainment Complex

There were several key developments on the status of the new arena being constructed—including an update on the use of James Brown in the final naming rights. The new General Manager for the Augusta Entertainment Complex (AEC) was introduced at this month’s regular meeting of the Augusta-Richmond County Coliseum Authority. Oak View Group (OVG), which has been managing the venue since 2008, brought Todd Mastry to replace Chris Martin, who had held the position since 2022. Mastry comes from Southaven, Miss., where he was Executive Director of the DeSoto County

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Dana Lynn McIntyre June 25, 2025 No Comments
B2B Stories

Dealing with your Oakmont

Father’s Day is always special for me. Now that my two daughters are well into adulthood, it is a great time for me to reflect on their childhoods and the many great memories that I have of those times. However, it is also a special day for me to think about my own father, not just because it is Father’s Day, but also because it is traditionally the day of the final round of the golf’s US Open. While neither my dad nor I would be mistaken for great golfers,

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Dr. Rick Franza June 17, 2025 No Comments
B2B Stories

Augusta’s Other Spring Tradition Set to Take Flight

It doesn’t bring in Masters level money, but the impact of the upcoming Augusta Air Show is slated to pack an economic punch of more than $500,000. Commercial and corporate jets that flew in for the season’s first major golf tournament of the year are being replaced by fighter jets and helicopters. The Augusta Air Show is returning for its third year. It will be April 26 and 27 with the U.S. Navy’s Blue Angels as this year’s headliner. “The advance pilot for the Blue Angels will be coming in

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Dana Lynn McIntyre April 22, 2025 No Comments
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