Just in time for the year’s busiest shopping season, a new retail store has opened in North Augusta. After a few months of operating a mobile boutique, Autumn Grace Boutique opened on November 16 at 401 W. Martintown Road in the North Hills Shopping Center.
“The reception for our Grand Opening was wonderful. Customers loved the many brands of clothing we stock for men, women, and children,” said owner, Alicia Byars.
Those brands include Fieldstone, Roost Waterfowl, Southern Strut, Zenana, Risen, and Southern Down Outfitters. Autumn Grace Boutique also carries shoes, jewelry, lotions, soaps, and candles.
Looking for gifts outside of apparel and accessories? The shop also features Turtlebox speakers, a great gift for the audiophile on your list.
“There is nothing quite like our boutique in North Augusta. If we don’t have what you are looking for, we can order it, and it will be here in a couple of days. Besides that convenience, what customers love most is our affordable pricing.”
Like many families in the CSRA, the Byars’ had no power at home after Hurricane Helene. They took advantage of those weeks to spend time renovating the shop for opening. Alicia’s husband, Greg did most of the work himself. Daughters, Carolina Autumn and Madelyn Grace also help with the business. It’s a family affair, which is how the shop got its name.
“We took our girls’ middle names for the shop. Autumn means new beginnings and Grace is for the Grace of God, combining those blessings brought us where we are today.”
The Byars believe in spreading those blessings. They’ll have giveaways each month, “something of significant value,” said Alicia.
“We are also partnering with other small businesses, including Palmetto Bowls and Linked Tight Jewelry.”
You can follow Autumn Grace Boutique on Facebook here. Their website features an online store.
Editor’s Note:
Mitzi Oxford is a veteran broadcaster and features writer who also worked at the same television station in Columbus, Georgia as Augusta’s Brad Means! If you have a South Carolina story idea for Mitzi, please email her at mitzioxfordcreative@gmail.com.
