A local company that offers private charter jet service has unveiled a new look.
Bravo Air, based at Augusta Regional Airport (AGS), revealed the rebranding in mid-August. Co-owner and CEO Pamela Davison said the change was the outcome of a period of restructuring and a new management team.
“As we did that, we realized we were developing a brand new identity, and we were creating something amazing, and it was very different than what we originally had,” she said. “We decided we didn’t want to change the name, but we needed to refresh our identity and claim who we were and start over.”
The rebranding includes updates to the company website, social media platforms, and upcoming campaigns.
The company’s original blue and green color scheme has been replaced with magenta and blue. Davison said the colors were selected to draw attention to the fact that Bravo Air is female-owned, which is a rarity in aviation.
“Magenta is a very powerful paint color that you just don’t see in aviation, so we felt like it needed to be a part of our brand,” she explained. “We wanted to anchor in the blue, and the blue sky, and just the foundation that we’ve built.”
She added that magenta is also a nod to what pilots see when they are flying.
“Pilots, when they’re flying and they’re looking at the navigation panel, they’re trained to follow the magenta line. That’s how they’re trained, and that’s what you see, that magenta line. And so that’s another reason we put that in there, because we want people to follow us, and we’re going to follow our integrity, our standards, all our protocols.”
Davison told ABD that August also marked an opportunity for her team to get an update on the SkyDrive air taxis the company is bringing to the Garden City.
“Their team came and met with us at our headquarters, and they showed us the prototype they showed at the Expo, and they were very proud of it,” said Davison. “It’s really good to see what was theory and what was conceptual actually come to life.”
Davison is referring to the Expo 2025 in Osaka, Japan. During the event, SkyDrive conducted a series of demonstration flights of the SkyDrive Model SD-05. That is the model Bravo Air signed a contract to purchase.
“To see that come to life is amazing,” said Davison. “And so now it’s just a matter of time before it comes to market, and it comes to America, and we begin using this as a new way to travel. It’s very exciting.”
The latest news release from SkyDrive said the flight loops were several minutes in length and flew over the Expo as well as the Pacific Ocean. Watching the flights were Hirofumi Yoshimura, the Governor of Osaka Prefecture, and SkyDrive CEO Tomohiro Fukuzawa.
“Starting on September 15 and concluding on September 23, SkyDrive will perform demonstration flights of the SKYDRIVE Model SD-05 at the Osakako Vertiport, a specialist eVTOL facility built and operated by Osaka Metro Co., Ltd. The aircraft performing these flights will be the same aircraft flown by SkyDrive at Expo 2025,” the company detailed in a recent news release.
The SkyDrive SD-05 will hold a pilot and two passengers. It will be able to fly about nine miles on a full charge. Since it takes off and lands vertically, it requires a small landing zone. The company is also working on plans for a larger model.
