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September 28, 2021

B2B Stories

Lessons Learned: Show up every day with integrity

Twenty-eight years… That is 10,220 days and 1,344 weeks. During this time, I experienced the death of MTV, the release of the first cell phone, the rise of social media/share culture and the beginnings of Super Savers, now known as Home Direct of Augusta, my direct mail advertising company. When I first started in the advertising industry it was the late 90’s, men’s shorts became longer, Walkmans and cassette tapes were abundant, and power suits were a thing. The advertising company I worked for was Jones Intercable’s Cable Coups, a

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Consumer Stories

Macy’s competes with nearby stores on deep discounts

ABD previously reported that Macy’s in the Augusta Mall was launching a store within a store – a 12,000-square-foot retail space on the lower level called Macy’s Backstage, which is officially open for business. The store, which had its soft opening on Saturday, Sept. 18 followed by a grand opening on Saturday, Sept. 25, features a variety of discount items, such as clothing, shoes, home décor, and toys, as well as designer handbags from Gucci and Louis Vuitton. The concept is designed to appeal to bargain shoppers, according to Abbey

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Consumer Stories

Real Restaurant Review: Manuel’s Bread Café is from another world

Editor’s Note: Wes Hennings never met a meal he walked away from and is an opinionated eater! Each Monday he shares the results of a business lunch he’s had with a colleague as a way to advise our business community on the good, bad and the tasty across the CSRA. He doesn’t let ABD or the restaurant know where he is going and his opinions are his own. He grades the restaurants he visits on a 1-5 scale with “5” being outstanding. This real restaurant review was written in May

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