Working at Augusta National during the Masters Tournament is a unique and unforgettable experience. As a staff member at the main golf shop and bag check stand, I had the opportunity to witness firsthand the excitement and energy of one of the most prestigious sporting events in the world.
The main golf shop at Augusta National is a bustling hub of activity during the tournament, with thousands of patrons passing through every day. My primary role was to assist patrons with their purchases and provide exceptional customer service. This involved answering questions about the merchandise, processing transactions, and ensuring that customers left the shop satisfied with their purchases. One interesting fact is that men spend more than women at Augusta National, almost 2/1.
One of the most challenging aspects of working at the main golf shop was managing the crowds. The shop was always busy, with long lines of customers waiting to purchase Masters-branded merchandise such as hats, shirts, and golf balls. It was essential to maintain a high level of efficiency, while still providing excellent customer service, ensuring that customers didn’t have to wait too long to make their purchases. Wait times of 40 minutes are not uncommon to get into the shop.
Another critical aspect of working at the main golf shop was keeping the merchandise well-organized and displayed attractively. We spent hours each day restocking shelves, folding clothes, and arranging displays to ensure that everything looked its best. This attention to detail was crucial in creating a positive shopping experience for customers and maximizing sales for the tournament.
The bag check stand was another essential part of the Masters’ experience, as patrons can check their bags before entering the course at no charge. As a staff member at the bag check stand, my role was to help patrons to the correct area to check their bags. Crowd control was a major essential duty every morning, as lines quickly formed for the golf shop, check stand, and shipping. Making sure patrons keep moving and flowing toward their respective queues into one of the three areas was very demanding. No matter how long the line is, or what the weather is doing, we are always expected to have the highest level of customer service. That doesn’t mean there are no rules. When the phrase “club policy” does not change a patron’s disposition, we do not hesitate to call security over to explain further. We do not want one sour apple ruining the experience for everyone!
One of the most challenging aspects of working at the bag check stand was managing the sheer volume of bags. On a typical day, we checked around 3,000 bags and reached maximum capacity usually before 11 am. It was essential to work efficiently while still maintaining a high level of accuracy, ensuring that all patrons’ purchases make it home with them at the end of the day.
Despite the challenges, working at the main golf shop and bag check stand was an incredibly rewarding experience. The atmosphere at Augusta National during the Masters is electric, with a sense of excitement and anticipation in the air at all times. Seeing the joy and excitement on the faces of patrons as they made their purchases or entered the course was truly gratifying. Seeing the occasional celebrity was an added bonus of being inside the gates of the hardest ticket in sports.

Another aspect of working at Augusta National during the Masters was the sense of camaraderie among staff members. We were all there for the same purpose – to ensure that patrons had an unforgettable experience – and worked together closely to achieve this goal. There was a strong sense of teamwork and mutual support among staff members, which made the long hours and hard work more manageable.
In addition to the excitement of working at Augusta National during the Masters, there were also numerous opportunities for personal and professional growth. As a staff member, I had the chance to interact with people from all over the world, learning about their backgrounds, experiences, and perspectives. This exposure to diverse cultures and viewpoints was incredibly enriching.
Working at Augusta National also taught me valuable skills such as time management, communication, and customer service. These skills have proven invaluable in my professional and personal life, helping me navigate a variety of challenges and opportunities.
In conclusion, working at Augusta National during the Masters at the main golf shop and bag check stand is a unique and rewarding experience. From the excitement of the tournament, to the sense of camaraderie among staff members, there are numerous benefits to working at one of the most prestigious sporting events in the world. While the work can be challenging at times, the opportunity to interact with people from all over the world, develop valuable skills, and contribute to an unforgettable experience for patrons makes it a dream gig that I look forward to continuing for many years to come.
That is the true magic of the Masters, making moments last a lifetime and a lifetime reliving those magical moments. This year, my standout memory is being able to share this incredible experience and opportunity with my son, who also worked the tournament in lieu of his senior spring break. It was so much fun talking about golf, celebrity encounters, and conversations about life. During those moments, all the hard work and tiredness were lifted, and Masters magic was once again delivered.