
Local business leaders share strategies for boosting online holiday sales
Business owners often wear too many hats to devote the time and attention needed to create impactful social media posts, according to Lisa Martin. Yesterday, Martin, CEO of Media and Marketing Advisors in Augusta, attended the Augusta Metro Chamber of Commerce’s Third Thursday Business Builder. The event featured a panel discussion on effective strategies for boosting online sales this holiday season. “You really can’t do it on your own,” she said. “You need to hire someone.” The panelists were Rafy Bassali, owner of The Swank Company, Posh Tots Children’s Boutique








