Fri, March 29, 2024

Marketing

B2B Stories

Business Institute covers the basics for success

Want to reach more customers, get the latest scoop on social media strategies, or how to brand your business? The Columbia County Chamber of Commerce is offering the “Business Institute,” a series of workshops to provide members and the business community with resources to help them be successful. “It’s an opportunity for us to bring in someone to speak to our Chamber members, mostly for smaller businesses, for them to learn new skills, learn about hot topics for the year, or maybe touch on problem areas that small businesses might

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B2B Stories

Hiring software could be a big asset for your business

This week, we conclude our series on tracking software by delving into a hot topic right now, hiring. Ever since COVID shut down the workplace in 2020, the hiring process has changed quite a bit. Hiring managers have had to reform to meet the needs of their company. One way that technology can help with the process is by using Applicant Tracking Software (ATS). Like the CRM concept we discussed last week, but specifically geared towards industries and needs of the hiring side of your business. Let me provide you

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B2B Stories

Get your business connected with a free digital marketing training course

If you own a small business, how do potential customers find you? Many will connect with you through social media. It’s key to helping small business owners find their niche, connect with ideal customers, and build strong relationships. If connecting with your customers on social media has been a challenge, the University of Georgia Small Business Development Center may have just the class you need. On Thursday, June 8, the SBDC, in partnership with the Thomson-McDuffie Chamber of Commerce, will host a free Digital Marketing Bootcamp from 9 a.m. to

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B2B Stories

Is your company “social?”

Have you ever heard of Facebook? These days, that’s a laughable question because social media has changed the landscape of the marketing world. The platform forged the creation of full-time positions to cope with the demands of digital marketing for companies, large and small. Today, we’ll be discussing the social media process and offer some helpful apps for businesses looking to streamline their social media processes. Content Creation Since Augusta Business Daily has 7 new local business stories each weekday that roll out and an additional newsletter each Monday, we

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B2B Stories

How AI can benefit your business

Much has been written about the pros and cons of Artificial Intelligence. As humans, we have the advantage of being the most highly evolved lifeform, so it would be difficult for technology to overtake our total functions. If we embrace AI as a complement to our daily processes, then it can be a great addition. Here are a few options that could assist in your daily workflow. ChatGPT You’ve likely heard of the new ChatGPT technology that has revolutionized the internet recently. Have you tried it? In case you don’t

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B2B Stories

Best tracking tips for business events

ABD’s Expo is coming up on May 17th and many other businesses are gearing up for a summer of events as well. One of the biggest parts of the event is RSVPs and tickets. Making the check-in process easy and quick is important. You may be wondering what types of technology can help you plan your next event. ABD has used a few different software programs to track our events. One option is from Google. They have a powerful combination of software that, when used in tandem, can be a

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B2B Stories

Finding more space

The other day, I was on a deadline for an important video edit and couldn’t figure out what was preventing my download from completing. After trying everything that I could think of, from working on settings with my spam software, to checking my internet speed and holding my mouth in just the right way while standing on one foot, nothing I did seemed to allow the download to be completed. Ultimately, the reason my download kept failing was I did not have enough space on my computer. Since that time,

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B2B Stories

Hybrid working in the 15-minute city

Leading workspace provider IWG plc helps businesses worldwide embrace a new way of working: one that does not involve long, daily commutes, that offers a more satisfying work/life balance and that saves money. Recent new research shows how a new planning concept of the 15-Minute City is now being adopted around the world. In the future, communities will cater to our every need within a quarter of an hour of where we live. And the final piece of the jigsaw will be provided by flexible workspace solutions that offer all

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B2B Stories

One-stop scheduling for your business

Wouldn’t it be nice if you could send just one link to set up a meeting with your sales team instead of the endless back-and-forth emails? Today, we present two great options to resolve that issue which could save you time, money and ultimately, result in increased revenue. Calendly Calendly was one of the first services that broke onto the scene for scheduling automation. For a very affordable rate per month and the offering of a free basic account, this option is a solid one for your business needs. It

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B2B Stories

Local entrepreneur hopes to pitch golf shoes and apparel on popular business investment show

In the future, you may catch Anthony L. Griffin pitching his line of golf shoes and apparel to Daymond Johns, Mark Cuban, and the other investors on “Shark Tank.” Griffin, owner of Augusta Solution Apparel and a 30-year U.S. Army veteran, has invented and designed multifunctional golf shoes that carry all the tools a golfer needs, such as tees and magnetic ball markers. “It’s the first shoe that has an added functionality that helps golfers,” he said. “It prevents them from wondering if they have everything they need.” While Griffin

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