Owned media is a category of marketing channels that a company has complete control over. It includes digital channels such as websites, blogs, and email newsletters, as well as experiential programs such as events and conferences. At ABD’s Inspire 2024 conference, Kate Sanders talks about how this can help your business succeed.
Paid media allows you to increase traffic, sales, and conversions through clicks. All of which will ultimately increase your revenue. At ABD’s Inspire 2024 Conference, Kate Sanders shows the value of paid media.
Even the most seasoned small business owners may not know all the ways they can most effectively get their message to potential customers and clients. The Small Business Marketing Academy, offered by the Augusta Metro Chamber of Commerce, is currently accepting applications for the next session. “Our Small Business Marketing Academy is a six-month program that we have once a month for small businesses that have been in business for at least two years to learn from industry and local experts on different ways to essentially do marketing that could
Yesterday, Kate Sanders spoke on the importance of identifying the demographics of who your ideal customer is. Today, she looks at matching up WHERE those ideal customers consume their media.
Have you ever visualized who your customer really is? Once you figure that out, marketing expert, Kate Sanders shows you how targeting that person will lead to making the best marketing decisions possible! Click here for more.
Do you really know who your customer is and where you should place your advertising dollars? Kate Sanders shares an example of how media choices to reach your customers may not be what you consume.
The Columbia County Chamber of Commerce is again offering a popular summer program to help businesses and non-profit organizations. Called the Business Institute, it is a series of four classes, held once a month through the summer. The June program, sponsored by SRP Federal Credit Union and Savannah River Nuclear Solutions, was “Telling Your Story Through Social Media.” It was led by Russell Lahodney, President and CEO of the Chamber, and David Bash of Osla Marketing and Augusta Podcasts. “It is an opportunity to address hot topics in business for
Have you wondered what percentage of your revenue to spend on marketing? Kate Sanders shared this critical info at “Inspire 24” and by clicking here, you can be up to speed!
Video is on the shortlist of driving business. If you haven’t introduced that format in your marketing, the clock is TikTok-ing. Kate Sanders dives into some of the best ways to capture your next customers at ABD’s recent Inspire 2024 Conference.
How and why your customers find your business has changed dramatically in the past few years. As a marketing expert, Kate Sanders shared best practices for finding customers at the recent ABD Inspire 2024 Conference.
