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B2B Stories

Best of Tech Tips: Where did your marketing email go?

Editor’s Note: Email marketing is big business even for a small business. The 411 on the loss of marketing emails bears repeating. Your future growth may depend upon it. About 80% of small and midsized businesses say that email marketing is their most important online tool for customer retention, but what if the email goes to spam or is lost in cyberspace? Here is what you need to know about DMARC. Managed Nerds owner Sharon Martin has the 411. Having a better understanding of DMARC can save your business time

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Managed Nerds, CSRA Tech Expert April 16, 2025 No Comments
B2B Stories

Crossing the Savannah River’s invisible boundary for business development

Participants have been selected for a pitch competition that is trying to encourage business development on both sides of the Savannah River. No Boundaries, sponsored by theClubhou.se, is set for April 23rd at the Amentum Center in Aiken. “We had 57 applications for No Boundaries, and we had startups all the way from Austin to Maryland that applied,” Eric Parker, founder of theClubhou.se, told ABD. “What blew me away was that we had one period where we had 40 applications come through in 24 hours.” From the 57 applications, nine

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Dana Lynn McIntyre April 16, 2025 No Comments
Awards

ATC Alumnus to Honor the Best and Brightest

Born in Aiken, South Carolina, as the only son to a single mother of three children, Tim Behling developed an unwavering commitment to leadership and impacting the lives of others through positive engagement. His dream, from the age of 13, has always been to live a life that touched more lives than just his own. He will do that tomorrow, April 17, as the keynote speaker for the Aiken Technical College annual Awards Night Ceremony. Behling graduated in 2015 from ATC, so this marks his tenth anniversary of that event

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Mitzi Oxford April 15, 2025 No Comments
B2B Stories

Impact of This Year’s Red Carpet Tour

The red carpet was rolled up, but local participants in the 2025 Red Carpet Tour are following up on connections made during the event. The tour, sponsored by the Georgia Chamber of Commerce and hosted by the Augusta Metro Chamber of Commerce, brought business leaders from around the world to the Garden City. “I’m following up with people we met on the tour, so we haven’t slowed down,” Cal Wray, President of the Augusta Economic Development Authority (AEDA), told ABD. “I’d love to say we get to take this week

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Dana Lynn McIntyre April 15, 2025 No Comments
B2B Stories

Mastering Resilience

As the final round of the Masters was about to start this past Sunday, I harkened back to 2011, when at the start of the final round, Rory McIlroy was 12 under par, just like he was this year. However, instead of this year’s two-stroke lead, he had a four-stroke lead at the start of Sunday’s play in 2011. After a pedestrian front nine, Rory stood on the tenth tee at -11, with three others, including Tiger Woods, within one stroke of the lead. As I watched the scoreboard from

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Dr. Rick Franza April 15, 2025 No Comments
B2B Stories

Simon Says: Trump Impact on Jobs Plus Health/Education Sector Slips

The number of federal employees in the U.S. fell by 10,000 in February from January, reflecting the policies of the Trump administration. In Augusta, the number of federal employees remained unchanged at 10,100. Overall, the government sector (federal, state, and local) in Augusta added 150 employees in February. Local government has the largest number of employees at 21,700 followed by state at 13,500. The government sector is the largest in Augusta with 45,300 employees, or 18 percent of all workers. The next largest sector is professional and business services at

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Dr. Simon Medcalfe April 14, 2025 No Comments
B2B Stories

Helms College Students Helped Augusta National During Tournament Week

Ever wonder who makes up part of Augusta National’s culinary team during the busiest week of the year? Students from Helms College on Washington Road made the short drive each day to prepare food for the tournament. Its Augusta campus is home to the School of Hospitality, which was recently ranked among the Top 10 Culinary Schools in America by Niche.com. The college’s “education with purpose” model places students inside operating hospitality businesses as part of their curriculum — including Helms-affiliated Edgar’s Hospitality Group (EHG) venues: Edgar’s Grille, Edgar’s Bakehouse,

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Staff Report April 13, 2025 No Comments
B2B Stories

Rolling out the Red Carpet for business leaders

Golf is not Augusta’s only Spring tradition. It is also when the city welcomes business leaders from around the world. Led by Gov. Brian Kemp (R), the 63rd Annual Red Carpet Tour, organized by the Georgia Chamber of Commerce and hosted by the Augusta Metro Chamber of Commerce, wrapped up over the weekend with a second visit to Augusta. The Garden City is the only city the annual tour visits twice. The tour also visited Athens on Friday. The guests arrived in Atlanta on Wednesday, then came to Augusta for

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Dana Lynn McIntyre April 13, 2025 No Comments
B2B Stories

2 Questions for the Dean: Day in the Life at Hull

There’s a certain amount of anxiety going to college as a freshman. If your son or daughter is in high school and ready to pick a school, consider sending them for a trial run at the Hull College of Business. ABD: So, how does a day in the life of a Hull College student work? HULL: It is an opportunity to recruit and bring high school students on the campus, but it’s also an opportunity for students to get a sense of what it’s like if they were a student

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Neil Gordon April 13, 2025 No Comments
B2B Stories

Masters Surveys on Ticket/Housing Prices

Publisher’s Note: The following data was compiled earlier in the week by a couple of marketing and survey companies. Your individual experiences may be that Masters ticket prices and housing/hotel rates are higher or lower than the following survey results. According to Victory Live, a ticketing technology company that analyzes trends across the secondary market, average daily prices increased year-over-year for every day of the tournament, with the most notable spikes on Sunday’s final round (+33%) and Tuesday’s practice round (+32%). The most expensive ticket on the market is for Wednesday’s practice round

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Neil Gordon April 10, 2025 No Comments
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