How to create a customer loyalty loop

Once you’ve asked the right questions of your customers and evaluated their responses, you’ve reached the moment of commitment. Marketing consultant, Kate Sanders, showed the steps and the “how to” of reaching the preferred results at ABD’s Inspire 2024 Conference.

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It is your brand, be sure to protect it

An Augusta attorney has advice about an often-overlooked step for every fledgling entrepreneur and individual thinking about starting a business or protecting an existing one.