Who do you know? An influencer whose audience matches your target market introduces your brand to untapped customer segments, thus enhancing brand awareness. At the recent ABD Inspire 2024 Conference, Kate Sanders advised businesses to find who you know.
Who is your buddy business? Local merchant association Downtown Soul City is hosting Buddy Week – a weeklong celebration of community and friendship between downtown businesses. During the week, the public can get a glimpse of behind-the-scenes footage of their favorite spots downtown to show everyone just how much fun they have working together. The week will end on National Best Friends Day, June 8, where participating businesses will offer incentives to customers who visit the “buddy” locations. The public can engage with the businesses on social media through posts
It’s been a busy week in the CSRA with the unveiling of the Augusta Airport multi-million dollar expansion, the re-opening of Piedmont’s Summerville location, and a new movie filming. Mike Petchenik has the details in today’s Biz Bits.
The importance of apprenticeships in developing a successful career was highlighted during the Augusta Metro Chamber of Commerce’s Women in Business luncheon in May. Three women who have skillfully navigated training, internships, and apprenticeships led the presentation. Wennie Squires is the Cyber Career Success Coordinator at the Georgia Cyber Innovation & Training Center with Augusta University. She was joined by Booboo Roberts, Program Manager, and Abigail Bowman, College Partner, for the Apprenticeship School and Pipeline Development Training Workforce Programs with the SRS Apprenticeship Program. Roberts said the three main contractors
