B2B Stories

How to Best Use Your “Spring Training”

For those of you who have been reading my columns in various venues during the past six years, you know that I am an avid sports fan and that Major League Baseball (MLB) is among my favorites.  Therefore, when I heard those magical words, “Pitchers and catchers report,” a couple of weeks ago, signifying the start of MLB’s pre-season “Spring Training,” my excitement for the coming season began to build. If you don’t follow MLB, Spring Training takes place from mid-February to late March, with some MLB teams training in

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Consumer Stories

GreenJackets install cashless payment system

When you attend an Augusta GreenJackets game this season, you won’t have to stuff your wallet full of bills. The GreenJackets are going cashless. Instead of using cash, you’ll be able to pay for items like items from the gift shop and concessions with all major credit cards, debit cards, and phone cash apps like Apple Pay, Google Pay, and Samsung Pay. The cashless system will be used throughout the stadium and the parking decks. The decision to go cashless was made to provide faster service. According to a news

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B2B Stories

Simon Says: Augusta LEI falls for sixth month in a row

The Augusta Leading Economic Index (LEI) recorded its sixth consecutive month of decline in December 2022. It finished the year 2.3 percent lower than December 2021. Although the overall index was down, there was some good news in some of the indicator variables. For example, seasonally adjusted initial claims for unemployment insurance declined 10 percent in December from November. Job openings in South Carolina increased. There were 169,000 job openings in October, 182,000 in November, and 187,000 in December. Unfortunately, in Georgia, job openings fell sharply from 392,000 in November

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Lessons Learned

Free Access: Workplace Wednesday: The Future of Work: How Hybrid Working Supports People, Profits, and the Planet

The last two-and-a-half years have created a significant opportunity for companies to reassess outdated working habits and bring in new long-term flexible strategies that are better for them, their employees, and the planet. What’s more, thanks to global flexplace provided by IWG brands including Regus and Spaces, and HQ, professionals have access to an unrivaled choice of locations to work, from both in Aiken and across the world. Hybrid work enables workers to divide their time between a company HQ, home, and a local flexible workspace and is now the

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Consumer Stories

HobbyTown owner to relocate to larger retail space

Prior to becoming a business owner, Dusty Germo worked as an engineer at John Deere for 12 years and pursued various hobbies in his spare time, but he now helps his customers enjoy their hobbies. Since July 2022, Germo has owned the Augusta franchise location of HobbyTown, which is located near Furniture Outlet at 266 Bobby Jones Expressway, Suite 110 in Augusta. The 3,000-square-foot store has been open since 1993. He’s moving the business to a 9,000-square-foot building, which is currently under construction at 4107 Riverwatch Parkway, Suite 4 at

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B2B Stories

First air show in 20 years brings Thunderbirds and economic boost to Augusta

Look! Up in the sky! An air show will return to the skies over Augusta Regional Airport, pumping money into the economy, costing the airport nothing, and creating opportunities for vendors and sponsorships. The two-day event will be on May 13 and 14. It will feature attack helicopter demonstrations by the Army Aviation Heritage Foundation, stunt pilots, and the United States Special Operations Parachute Team. The centerpiece will be the U.S. Air Force Thunderbirds, flying F-16 Fighting Falcons and performing solo maneuvers and in formation. Members of the Aviation Commission

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Digital Marketing

Free Access: AI and Digital Marketing here to stay

Digital marketing has become increasingly complex over the years, with businesses relying on technology to reach their target audience effectively. One such technology that has gained immense popularity in recent times is Artificial Intelligence (AI). Among the various AI models used in digital marketing, GPT, which stands for Generative Pre-trained Transformer, has become a buzzword. In this article, we will delve deeper into what GPT is, its impact on digital marketing, and its applications. What is GPT in Digital Marketing? The GPT is an artificial intelligence model that is used

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Consumer Stories

New businesses coming to North Augusta

A well-known convenience store chain has opened a new location in North Augusta, while a Kansas-based fast-food restaurant is preparing to open its first-ever location in Aiken County. QuikTrip has opened at 930 Edgefield Road, the latest business to join the growth continuing in the area around exit five off Interstate 20. This is QT’s second location in Aiken County. It had an existing store off Bettis Academy Road in Graniteville. “We bring our signature commitment to quality and friendly customer service, and over 20 new, good-paying jobs to the

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Consumer Stories

Owners of Martinez Asian market launch bubble tea business

The grand opening of a new Martinez tea shop drew a standing-room-only crowd Sunday, as local residents lined up to sample its menu of Taiwanese drinks. Ding Tea, which has hundreds of locations throughout the world, now has a new shop next door to El Rey at 3830 Washington Road, Suite 27 in the West Town Shopping Center. The family-owned shop celebrated its soft opening on Friday, Feb. 17, according to its manager, Paul Phan. The owners, John Phan, Hung Nguyen, and Tim Nguyen, also own the Cho Ba Mien

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