Do you really know who your customer is and where you should place your advertising dollars? Kate Sanders shares an example of how media choices to reach your customers may not be what you consume.
Have you wondered what percentage of your revenue to spend on marketing? Kate Sanders shared this critical info at “Inspire 24” and by clicking here, you can be up to speed!
At ABD’s recent Inspire 2024 Conference, Kate Sanders breaks down the rule of thumb for successful business marketing strategies. Her breakdown by industry could be helpful for your business.
When your business #s aren’t where you want them to be and you need to make adjustments, it’s easy to say you’ll just make the cuts in your marketing budget. Not so fast. Kate Sanders shared why it’s important to keep spreading your word at ABD’s recent Inspire 2024 Conference.
Who do you know? An influencer whose audience matches your target market introduces your brand to untapped customer segments, thus enhancing brand awareness. At the recent ABD Inspire 2024 Conference, Kate Sanders advised businesses to find who you know.
It’s been a busy week in the CSRA with the unveiling of the Augusta Airport multi-million dollar expansion, the re-opening of Piedmont’s Summerville location, and a new movie filming. Mike Petchenik has the details in today’s Biz Bits.
Video is on the shortlist of driving business. If you haven’t introduced that format in your marketing, the clock is TikTok-ing. Kate Sanders dives into some of the best ways to capture your next customers at ABD’s recent Inspire 2024 Conference.
How and why your customers find your business has changed dramatically in the past few years. As a marketing expert, Kate Sanders shared best practices for finding customers at the recent ABD Inspire 2024 Conference.
Gathering insights into what customers are looking for in a product can help brands stay ahead of the competition and drive growth. Isn’t this what we all want? Kate Sanders shares how to accomplish your goals at ABD’s recent Inspire 2024 Conference.
CSRA marketing expert, Kate Sanders continues her look at the sales funnel in any business. In today’s marketing mix, she delves into retaining your customers.
