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B2B Stories

Arts community holding showcase event at new venue

The Greater Augusta Arts Council (GAAC) announced details for the 2024 Arts in the Heart (AITH) Festival and to longtime cultural supporters, the venue may look familiar. It will be held September 20 through 22. Centered on Telfair Street, it will also encompass part of Greene Street, the Old Medical College, old Richmond Academy, and the Municipal Building parking lot. This location marks the festival’s return to its earliest roots from the 1980’s. Rhian Swain of RedWolf Advertising oversees the promotion of the event. She told ABD the larger “footprint”

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Dana Lynn McIntyre June 16, 2024 No Comments
B2B Stories

Luncheon thanks military personnel, honors local business

Savannah Rapids Pavilion was decked out in red, white, and blue as 375 attended an annual luncheon to honor local active duty and retired military personnel. A highlight of the program was announcing the recipient of The Patriot Award. It was presented by Ehrin Fairey of Southeastern Residential and a Major in the Air Force Reserve, who said the recipient shows unwavering dedication and support to the military community. She explained the company helps more than 1,000 families each year with relocation services, while also supporting the annual Fort Eisenhower

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Dana Lynn McIntyre June 13, 2024 No Comments
B2B Podcasting

The Customer Journey: What you need to know

The more you know about your customers, from how they found you, to why they buy from you, the more successful you’ll be. Marketing Consultant, Kate Sanders shared the details of the customer journey at ABD’s Inspire 2024 Conference.

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Kate Sanders June 13, 2024 No Comments
B2B Stories

CSRA restaurant offers a Biblical meal

It’s not the Last Supper, but The Wildemount is offering a full-fledged Biblical meal on Monday, June 17 at 6:00 pm. Wildemount owner, Samuel O’Lone worked for eight years in the food service business, but his degree is in theology, which brings us to his latest offering. “I get random ideas about unique offerings for our restaurant. The Bible is about people and people have to eat, so we explored a menu which honors a biblical theme,” explained O’Lone. In the restaurant business or any business for that matter, it’s

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Mitzi Oxford June 12, 2024 No Comments
B2B Podcasting

Do you “own it”?

Owned media is a category of marketing channels that a company has complete control over. It includes digital channels such as websites, blogs, and email newsletters, as well as experiential programs such as events and conferences. At ABD’s Inspire 2024 conference, Kate Sanders talks about how this can help your business succeed.

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Kate Sanders June 12, 2024 No Comments
B2B Stories

Banking Bootcamp to Develop Future Finance Workers

Augusta Technical College is kicking off a new program to train people interested in jobs in the world of banking and finance. The Greater Augusta Banking and Finance Institute is not a college course in the traditional sense. It is under the umbrella of continuing education, a way for people to develop skills in demand at financial institutions. Julie Langham, Vice President of Economic Development, told ABD the institute is the brainchild of the college’s banking and finance partners who said they wanted to develop a pipeline of workers. “We

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Dana Lynn McIntyre June 12, 2024 No Comments
B2B Podcasting

Is paid media worth it for your business?

Paid media allows you to increase traffic, sales, and conversions through clicks. All of which will ultimately increase your revenue. At ABD’s Inspire 2024 Conference, Kate Sanders shows the value of paid media.

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Kate Sanders June 11, 2024 No Comments
B2B Stories

Medal of Honor recipient addresses Chamber event

Editor’s Note: Former ABD contributor, Ret. Major General Perry Smith frequently wrote about lessons which can be applied to business from military leadership, especially Medal of Honor recipients. Today offers an excellent opportunity to hear from a winner. The Military Appreciation Executive Luncheon, sponsored by Piedmont Augusta, will feature Specialist Five James C. McCloughan, a distinguished Medal of Honor recipient. The Columbia County Chamber of Commerce, North Augusta Chamber, Greater Augusta Black Chamber, and AUSA-Fort Eisenhower Chapter will host the event at Savannah Rapids Pavilion today, from 11:00 am until 1:00

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Staff Report June 11, 2024 No Comments
B2B Stories

National cyber director gets Augusta tour

Georgia’s senior senator and the man who serves as principal to the President on cybersecurity policy and strategy spent Monday touring two hubs of Augusta’s cyber community. Senator Jon Ossoff (D-Ga) and Harry Coker, Jr., National Cyber Director, began their day at the Georgia Cyber Innovation and Training Center just off 12th Street. National Science Foundation Assistant Director, Erwin Gianchandani joined them. Ossoff said the visit continues the Biden-Harris administration’s commitment to growing Augusta as the nation’s cybersecurity capital. The push began last year when Augusta was named one of

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Dana Lynn McIntyre June 11, 2024 No Comments
B2B Stories

The Right Person for the Right Time…Again

Last September, in this space, I wrote a column with a title very similar to this one. At that time, Dr. Brooks Keel had recently announced that he was retiring as President of Augusta University (AU) at the end of this month. In that column, I discussed why President Keel was the right choice when AU hired its new leader in the Summer of 2015. By most any measure, Dr. Keel has had a successful tenure as AU’s President, so when he announced his retirement, the Board of Regents (BoR)

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Dr. Rick Franza June 11, 2024 No Comments
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