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Thought Leaders
Digital Marketing

How GPT-4 can boost your business marketing

Hey there, fellow business owners! If you’ve been following our digital marketing series on Augusta Business Daily, you know we’re all about sustainable strategies to help your small business thrive online. I’m sure you have all heard about OpenAI’s launch last Thursday of GPT-4. I jumped on the paid bandwagon and got into the game early with GPT-4. It’s pretty amazing, so I thought today, we’d explore this game-changing technology that could revolutionize the way you approach digital marketing. But don’t worry – we’ll keep it simple, friendly, and relevant

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Richard Brashear March 20, 2023 No Comments
Cyber Security

Tech Alert: How safe is portable data storage?

Say you need to take data with you, but you are also concerned about keeping your data safe. One of the best ways to do this is by using an encrypted drive with a thumbprint reader. The thumbprint section of the drive is encrypted with AES256 encryption which is the Advanced Encryption Standard and is secure. These drives can be used in several ways. You can set it up where you have a part of the reader accessible when you plug it in without encryption and the other part of

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Patrick Reynolds March 19, 2023 No Comments
Shawna Woodward

Real Talk Real Estate: The Great Debate: Should You Buy or Rent Your Next Home?

The decision to buy your home or rent your home is a crucial financial choice. It requires careful consideration. I often get asked which of the two is the better option. My answer is always, “It depends!” In this article, I will compare and contrast buying a home versus renting a home to help you make an informed decision. Buying a Home Pros: Equity: When you buy a home, you build equity in the property. This means that as you make mortgage payments and the property value appreciates, you own

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Braydon Woodward, Re/Max Reinvented Evans March 16, 2023 No Comments
Darin Myers

Coach Darin: Happy employees, happy business: Boosting morale

Employee morale has a massive impact on the overall success of your business. When employees are happy, engaged, and thriving they are more productive, less likely to call in sick, and much less apt to quit their jobs. According to a recent Gallup poll, “highly engaged business units realize an 81% difference in absenteeism and a 14% difference in productivity.” Quantitative data is important in understanding employee morale and workplace wellness dynamics. Many business owners mistakenly assess their employee morale on a feeling or general sense of their team’s perceived well-being

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Darin Myers March 15, 2023 No Comments
Lessons Learned

Lessons Learned: A Method to the Madness

As a sports fan, this may well be my favorite time of the year. Major League Baseball is in the midst of Spring Training, and this year, we have the extra treat of the World Baseball Classic for the first time since 2017. Professional golf just held what many call its “fifth major,” the Players Championship. However, the centerpiece of the sports calendar this time of year is “March Madness,” the NCAA College Basketball Tournament. So many of us will be spending our time over the next three weeks filling

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Dr. Richard Franza March 14, 2023 No Comments
Digital Marketing

The Importance of a Strong Online Presence

As a small business owner, you may wonder if having a strong online presence is necessary. The answer is a resounding yes! In today’s digital age, your online presence can significantly affect your business’s success. It refers to your company’s visibility and reputation on the internet, including everything from your online listings, social media profiles, website, reviews, and more. If you want to learn your company’s online presence grade, you can get a free report of your online presence at https://grouprb.com/get-your-free-online-audit-report/. To build a strong online presence, your business needs

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Richard Brashear March 13, 2023 No Comments
Cyber Security

Solid state advice for new computer purchase

So, you are looking to get a new computer, but are not sure what to look for when selecting one? Today, we are going to give you some items to consider that will not only serve you well, but also save you money. It is not necessary to select the 12th generation i7 model of computers that will cost you a small fortune. It is okay to select a computer that is a few years old if you have the right components inside. Storage is very important. Cross Link Consulting

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Patrick Reynolds March 12, 2023 No Comments
Shawna Woodward

Real Talk Real Estate: Top 3 points to focus on when selling your home

This is the time of year people get the itch to sell their homes. Whether you have been waiting for spring to come, or the beautiful sunny days have you thinking about making a big move, here is some wise advice on what to focus on while you are getting ready. I have been selling real estate for 18 years in the CSRA and I have seen a lot of homes. Back some years ago, I remember having a home for sale that I felt was less than desirable in

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Shawna Woodward, Re/Max Reinvented Evans March 9, 2023 No Comments
Darin Myers

Coach Darin: Remote Work: Where We Were, Where We Are, and Where We’re Headed

Working remotely has been a part of our lives since the beginning of human existence. It started with the hunters and gatherers. Even as late as the 1800’s, most business owners ran their services from their own homes. But then came the industrial revolution, which transplanted the bulk of the labor market to factories, offices, or other places of business for more than a century. It really wasn’t until the 1990’s that the Work from Home (WFH) employment model started popping up again as a desirable employment model and a

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Darin Myers March 8, 2023 No Comments
Lessons Learned

Workplace Wednesday: The Future of Work: How Hybrid Working Supports People, Profits, and the Planet

The last two-and-a-half years have created a significant opportunity for companies to reassess outdated working habits and bring in new long-term flexible strategies that are better for them, their employees, and the planet. What’s more, thanks to global flexplace provided by IWG brands including Regus and Spaces, and HQ, professionals have access to an unrivaled choice of locations to work, from both in Aiken and across the world. Hybrid work enables workers to divide their time between a company HQ, home, and a local flexible workspace and is now the

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Regus March 7, 2023 No Comments
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