Thought Leaders

Digital Marketing

Free Access: Posting to Your Google Listing

Now that you have optimized your Google listing, it’s time to create some interactivity with customers and potential prospects. One easy way is to post to your profile through the update process. To start, simply click on the “Add Update” button. This opens the Add Update dialog, which allows you to enter a description (up to 1,500 characters), a button of your choice, and up to 10 photos. In the example below, we are going to link to the weekly digital marketing columns at Augusta Business Daily using the Learn

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Shawna Woodward

Real Talk Real Estate: What are the 3 most googled real estate questions?

This week, I decided to tackle the three top googled questions regarding real estate for you. I was planning to do the questions from 2022, but they are all pretty much the daily question that everyone wants an answer to “When is the housing market going to crash?” I am over this question, so let’s go with the Top 3 from 2021! According to propertywire.com, these are three of the most commonly googled property questions, found using google data from 2021. 1. Can you sell a property after probate? This

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Darin Myers

Everything you need to know about quiet quitting

Darin Myers is the local facilitator of The Alternative Board (TAB), a peer-to-peer advisory board designed to help company leaders maximize their opportunities and work through challenges. Darin recently retired after a 30-year career in the nuclear industry as the leader of Plant Vogtle I and II. He has proven success in strategic planning and alignment, employee development, organizational performance improvement, accountability, and coaching. Recently, he started a family business in Augusta focused on home health care, providing him the knowledge and experience surrounding small- to medium-sized business operators. Quiet

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Digital Marketing

Free Access: Five common reputation management mistakes you can avoid

I found this while browsing the web last night. It’s a great start for our topic today. A manager in the board meeting after poor customer reviews and brand reputation results: “If it gets worse, it may force us to make reliable products and provide better customer service.” (Source: https://www.boredpanda.com/funny-customer-service-jokes/) That’s how some people feel about reputation management. It is something that can only penalize you. The fact is, reputation management is something to embrace and positive reviews can have a big impact on your business. Here are three jaw-dropping

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Business Coaching

Coach Darin: Time to think about long-term business strategy

Business owners can get so caught up in the day-to-day of running a business that they forget to think strategically for the long term. Darin Myers of The Alternate Board (TAB) tells Neil Gordon how four hours a month with peers at TAB can help create a winning strategy for a business.

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Shawna Woodward

Real Talk Real Estate: Market update follow-up: Has the overall value of homes dropped?

This week I’m following up on my report that posted near the end of July that looked at our market to decipher whether the interest rate increases would affect our sales volume and home values. Just this week, I have had the privilege of showing and making offers on homes that all had multiple offers on them right away. These were all in the $225K range or less. And I can say that investors are out in full force looking for deals! To date, the interest rates are hovering over

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Darin Myers

Coach Darin: Key elements in a strong brand for your business

Darin Myers is the local facilitator of the The Alternative Board (TAB), a peer-to-peer advisory board designed to help company leaders maximize their opportunities and work through challenges. Darin recently retired after a 30-year career in the nuclear industry as the leader of Plant Vogtle I and II. He has proven success regarding strategic planning and alignment, employee development, organizational performance improvement, accountability, and coaching. Recently, he has started a family business in Augusta focused on home health care, providing him the knowledge and experience surrounding small- to medium-size business

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