Fri, April 26, 2024

Local advertising company to be rebranded

Editor’s Note:
The above cover photo is how the old/new brand will look when the January edition comes out in the next several days.

A long-time CSRA advertising business now has a new name.

HomeDirect of Augusta (see photo above) – a company that allows both local business owners and national franchises to buy advertising in its direct mail magazine, has announced it will be rebranded as SuperSavers. Founded in 1994 as SuperSaver Coupon by Blane Bailey, the monthly magazine that contains a variety of coupons is mailed to 120,000 homes throughout the CSRA. Local businesses that have advertised in the magazine include Christian Brothers Automotive, Kirkland’s Flooring, and Ruth’s Family Restaurant. “I created SuperSaver Coupon to fill an advertising void that was left when national advertising priced out local business,” says Bailey. “I made it possible for small companies to have access to affordable advertising for about a tenth of what national companies were offering.”

For more information or to download coupons, visit homedirectaugusta.com.

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