January 30, 2023

Digital Marketing

Free Access: Google AdWords Keyword Research

We are looking at a high-level approach to keyword research for Google AdWords. This is using Google’s built-in tool which is great if you are just starting out. There are many tools available for more advanced research, like SEM Rush, Spyfu, and the like. Use Google’s Keyword Planner tool to find keywords related to your business. Go to your AdWords account and click on the Keyword Planner Tool. Now, you can click “Discover new keywords” and get started. Uncovering fresh keyword concepts can be achieved in two approaches: Begin with

Richard Brashear January 30, 2023 No Comments

Education

Local school superintendents discuss JA Discovery Center coming to Augusta

Alicia Fitts is now a successful banker, but growing up, she admits she knew little about basic financial literacy concepts, such as budgeting and managing credit. Fitts, Assistant Vice President of business development and community relations for Peach State Federal Credit Union, along with several other local business leaders, attended yesterday’s Rotary Club of Augusta meeting, which focused on the JA Discovery Center coming to Columbia County. “I’m actually a product of Richmond County schools,” she said. “I graduated from A.R. Johnson Health Science and Engineering Magnet School.” Guest speakers

Josh Heath January 30, 2023 No Comments

Consumer Stories

Hair salon for children and their parents to open in Evans

The CSRA is home to many hair salons and barbershops, but few specialize in children’s haircuts. A new salon coming to Evans will be designed with kids in mind. Pigtails & Crewcuts: Haircuts for Kids will be located at 4357 Washington Road, Suite C, near Kroger in the Evans Crossing Shopping Center. That suite was formerly occupied by COUNTRY Financial. According to the company’s website, Pigtails & Crewcuts offers a variety of services, including first haircuts, braids, and even cuts for moms and dads. The company has locations in 23

Josh Heath January 30, 2023 No Comments

B2B Podcasting

Free Access: Do phone calls go better with Coke?

Last week, it was Culver’s and Coke. This week, the scoop on Coke and smartphones with a little chicken thrown in for good measure.

Mike Petchenik January 30, 2023 No Comments

Housing/Construction Industry

North Augusta woman lands first federal construction job

Some CSRA businesses are dominated by women, like education, childcare and employment services, nursing, and social services. Construction is not one of the industries where you typically find women in charge. Don’t tell that to Debra Pearson. She started G & P Construction in 2015 and can wear all the hats in day-to-day operations, from operating heavy equipment to demolition. “It’s not easy for a woman in this business. I’ll be honest it’s been a struggle. Many jobs already have a contractor and it’s usually a man. Even though I’ve been

Mitzi Oxford January 30, 2023 No Comments

Free Access: Google AdWords Keyword Research

Local school superintendents discuss JA Discovery Center coming to Augusta

Hair salon for children and their parents to open in Evans

Free Access: Do phone calls go better with Coke?

North Augusta woman lands first federal construction job

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