Mon, May 13, 2024

August 6, 2023

B2B Stories

Local Chamber event to highlight ways to engage younger workers

One of the ways companies can engage and retain younger professionals is by offering them more money, according to Nate Lauger. Lauger, operations manager for the Augusta Manpower franchise, which serves both the CSRA and Greenwood, will facilitate a panel discussion at the North Augusta Chamber of Commerce’s Good Morning, North Augusta event on Thursday, from 7:30-9:00 a.m. in the Palmetto Terrace Ballroom, on the fourth floor of the North Augusta Municipal Building. The topic of the discussion will be “Understanding Young Professionals and Their Needs.” The panelists for this

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B2B Stories

Mondays with Rick: Digital currency could help businesses but questions remain

Dr. Rick Franza, Professor of Management at the Hull College of Business, discusses a different, timely business topic each Monday in this column. This week, he investigates the cryptocurrency issue and how it might affect businesses. The interview has been edited for clarity and impact. ABD: We’re hearing a lot about digital currency, or cryptocurrency as it’s often called. Some businesses already accept digital payments but that’s not the same as digital currency. What’s the difference between digital payments and digital currency? Rick: There’s a significant difference and it’s important

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B2B Podcasting

STOP with the Disgusta jokes

He may be relatively new on the job, but Mayor Garnett Johnson has some definitive ideas on growing Augusta. Mike Petchenik has more in this edition of Biz Bits.

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B2B Stories

Love of cleaning is catalyst for a young entrepreneur

A few years ago, Marie Kondo made millions from the concept of organizing, decluttering, and tidying up. While it wasn’t a new idea, people were drawn to her marketing that being tidy is a powerful reset and that your life begins after putting your house in order.  She started something that was more than a fad. The growth of the organizing and cleaning service industry is consistent. By next year, it’s anticipated that 80% of all households will use a house cleaning service, most likely because the number of dual-income

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B2B Stories

Some Things Never Change

When I started my career in advertising here in Augusta, developing a comprehensive media plan was relatively easy. You could choose from three local broadcast TV stations (WJBF-TV, WRDW-TV, or WAGT-TV) and the four leading radio stations (WBBQ, WGUS, FOXY Radio, or WZZW). And if you wanted to advertise in the local newspaper, you basically had one clear choice—the mighty Augusta Chronicle. Today, the media landscape is bewildering to behold. We now have four local broadcast TV stations (the original three plus FOX 54), a myriad of cable and satellite

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