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Digital Marketing

Free Access: Posting to Your Google Listing

Now that you have optimized your Google listing, it’s time to create some interactivity with customers and potential prospects. One easy way is to post to your profile through the update process. To start, simply click on the “Add Update” button. This opens the Add Update dialog, which allows you to enter a description (up to 1,500 characters), a button of your choice, and up to 10 photos. In the example below, we are going to link to the weekly digital marketing columns at Augusta Business Daily using the Learn

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Richard Brashear October 3, 2022 1 Comment
Expo Preview

Free Access: Expo Preview: Keys to successful marketing

Kate Sanders of Alison South Marketing, the keynote speaker at ABD’s business expo on Oct. 20, talks to Neil Gordon about some of the topics she’ll be covering that day – including how customers decide on interacting with a business, the optimal number of words on a billboard ad and other vital information for successful marketing.

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Neil Gordon with Kate Sanders October 3, 2022 No Comments
Consumer Stories

Evans entertainment spot contends with the county to remain in business

The covid pandemic may be over, but it could soon claim another victim – this time, an Evans business. Stay Social Tap + Table announced on Facebook that it faces revocation of its alcohol license, a move that could put it out of business. Owner, Renee Hajek received the notification from the Columbia County Development Services Division on Sept. 6 and has requested a hearing with the county commissioners scheduled for this evening. Stay opened in August 2020 at 7025 Evans Town Center Blvd., offering customers a unique venue where

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Gary Kauffman October 3, 2022 No Comments
Consumer Stories

Augusta Entertainment Complex celebrates most successful year ever

The more than month-long Beyond Van Gogh exhibit at the James Brown Arena (JBA) and the eighth annual Augusta Blues Festival at the Bell Auditorium were just two of the events that helped those venues record their most successful year ever. The JBA and Bell, collectively known as the Augusta Entertainment Complex (AEC), are managed by a company called OVG360, which operates under the direction of the Augusta-Richmond County Coliseum Authority. The company’s Regional Marketing Director, Tyler Gambrell, said more than 161,000 people attended shows, concerts, and other events, which

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Josh Heath October 3, 2022 No Comments
B2B Stories

Mondays with Rick: What to believe about gloomy economic predictions

Dr. Rick Franza, Dean of the Hull College of Business, discusses a different, timely business topic each Monday in this column. This week, he talks about what to believe about gloom and doom economic predictions. The interview has been edited for clarity and impact. ABD: Lately a lot of gloom and doom economic predictions have been circulating. What can we or should we believe about them? Rick: I’ve seen guys predicting gloom and doom for the last five years. Eventually, they’ll get it right. Even the guys who predicted the

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Gary Kauffman October 2, 2022 No Comments
Expo Preview

Free Access: Expo Preview: Answers to your cyber security questions

The United States is under constant cyber-attack. Patrick Reynolds of Cross Link Consulting, a presenting sponsor at ABD’s upcoming Business Recharge 2022, plans to bring attendees up to speed on cyber security, workforce productivity, and employees working remotely. Learn more about what to expect from Cross Link Consulting’s expo booth at the link below.

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Patrick Reynolds October 2, 2022 No Comments
Consumer Stories

Columbia County family celebrates 15th Anniversary in the hospitality biz

In 2007, Renee Meyer Dean and her family took on the daunting task of turning a then more than 120-year-old single-family home in Harlem into a bed and breakfast, restaurant, and event space. It took Meyer Dean, her sister, Lee Ann Meyer, and parents, Ken and Murl Meyer, months to renovate the house and get it ready for guests. They named their business Red Oak Manor, which is located at 410 North Louisville St. It also includes The Acorn Restaurant, which serves breakfast, lunch, and dinner. It was built in

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Josh Heath October 2, 2022 No Comments
B2B Stories

Financial experts examine mid-term elections’ effect on the stock market

With Election Day coming up in just over a month, people are beginning to wonder if the outcome of the election will affect the already volatile stock market. Financial advisor, Jake DeKinder says yes, it will have an impact – but so will hundreds of other things. DeKinder and Mark Gochnour, both of Dimensional Fund Advisors, spoke about the potential impact of the mid-term elections in a webinar on Friday made available locally to clients of Richard Young Associates of Augusta. “Is it going to have an impact? You betcha!”

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Gary Kauffman October 2, 2022 No Comments
B2B Stories

Local chambers speak with senators about childcare and other issues on the D.C. trip

Many parents struggle to work while ensuring their children receive proper care. Some parents are forced to quit their jobs because they don’t have access to reliable, affordable childcare, according to Russell Lahodny. That was one of the issues Lahodny, President and CEO of the Columbia County Chamber of Commerce, discussed with elected officials in Washington, D.C. during the 2022 DC Fly-In on Sept. 13-15. Lahodny was one of 24 representatives from the Columbia County, Augusta Metro, North Augusta, and Aiken chambers making the annual trip. Participants met with several

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Josh Heath October 2, 2022 No Comments
Consumer Stories

Faith Friday: Business owners connect with the community through art, love, and faith

Since May 2014, Humanitree House Juice Joint & Art Gallery has been the premiere spot in Augusta for cold-pressed juice, smoothies, vegan food, original artwork/classes, and all-around vibes of positive energy. It is arguably the first cold-pressed juice bar and artistic venue in the City of Augusta, a must-see/must-visit downtown oasis at 305 8th Street. Humanitree, which was the title of a New York art series by Baruti Tucker, co-owner and master artist, connected art to nature and became the perfect name to describe the business’s connection to the community.

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Monique Williams September 29, 2022 No Comments
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