B2B Stories

Matthews Motors acquires SC company, launches new truck body venture

Matthews Motors of Augusta has expanded its service reach with the recent acquisition of Padgett Truck Bodies of Graniteville, S.C. This acquisition also helps in the launching of Matthews Truck Bodies. “Matthews Truck Bodies fills a void in the Augusta area by allowing us to help both new and existing customers with their fleet needs,” said Aaron Matthews, CEO of Matthews Truck Bodies. “In addition to what we currently offer to our customers from the service and parts side of the truck bodies, we will add multiple well-known brands to

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Consumer Stories

Merchants Association to present funds to three local charities

Three local charities will be able to fulfill their missions a little bit better, thanks to donations from the Merchants Association of Columbia County. The Merchants Association will make check presentations to The Bridge Ministry of the CSRA and Hope Women’s Center at 6:30 p.m. on April 26, and Child Enrichment at 2:30 p.m. on April 30. The donations are made from the proceeds of two fairs, the Merchants Association hosts. Their Spring Fair 2022 takes place April 23-May 1. Child Enrichment creates, finds, and supports programs that directly improve

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Consumer Stories

Local chocolatier making life a little sweeter for Ukrainian refugees

Like the rest of us, Bebette Smith watches the heartbreaking news coverage of Ukrainian citizens forced to flee their country. The chocolatier wanted to find a way to help these refugees, particularly those fleeing to her native country of Belgium. Smith, the owner of La Bonbonniere Authentic Belgian Chocolates, 231 Furys Ferry Road, Suite 206B in Augusta, developed a sunflower chocolate box to honor the refugees. The sunflower is Ukraine’s national flower. “I just so happened to have a sunflower mold,” Smith said. For every box a customer buys, she

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B2B Stories

The Marketing Standing Next To You

  Don MacNeil is the former Marketing Director of Windsor Jewelers and long-time on-air radio professional.   Is it just me, or… The Marketing Standing Next To You If you accept the definition of marketing as being the projection of your brand upon the public, then surely your staffers – at least those who meet your customers – fit under this umbrella. We seldom think of it that way, but it’s true. Yet, from company to company, recognition of this varies wildly. At Disney, it’s simply everything. Staffers are referred

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Consumer Stories

Wedding cake artist delights customers with unusual flavor combinations

Kelsie Mellott, owner of Hey Honey! Cakery loves to experiment with unusual flavor combinations, such as jalapeno cheesecake, made with cheesecake filling and jalapeno jam. While that may sound strange, many of her customers have raved about the taste. “I enjoy creating different things,” Mellott said. “We sell unique cakes.” Mellott opened Hey Honey! Cakery, located in Furys Ferry Station at 229 Furys Ferry Road, Suite 129 in Martinez, on Jan. 29. But before that, she ran the business at home for eight years while also working as a stay-at-home

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Consumer Stories

Local retailer expands, due to inflation

If you’re a parent, you’re familiar with this common scenario: you buy your kids clothes, and a few months later, they need new ones because the old ones no longer fit. With the current inflation rate at 8.5 percent, parents want to pay less for kids’ clothes. Many have turned to consignment shops, such as Kid to Kid, for not only clothing but also toys and baby items. Shannon Unger owns two Kid to Kid stores in the CSRA: one in National Hills and another on Washington Road near Goodwill

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B2B Stories

Mondays with Rick: Coping with inflation without hurting your customer base

  Dr. Rick Franza, Dean of the Hull College of Business, discusses a different, timely business topic each Monday in this column. This week, he provides tips on how businesses can cope with inflation without hurting their customer base. The interview has been edited for clarity and impact. ABD: Briefly, what is causing inflation, which is currently at 8.5 percent, the highest in 40 years? Rick: It’s a money supply issue – too much money has been pumped into the system. I’m not an economist but I think that’s the

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