Business Coaching

Editor’s Note: Rick Franza’s’ daughter Audie is an account executive for the Braves in the membership services department. She hit a home run by working with a World Series champion, and some would say she works for a world class organization. The Braves allow employees to invite family members to some games and Dr. Franza attended one playoff game vs. Milwaukee, Los Angeles and one World Series contest vs. Houston. Rick is the Dean of the Hull College of Business at AU and believes there are lessons, business leaders can

Robbie King, a presenter at the November 9th customer service workshop, explains the few reasons he was inspired to put together the event.

Dr. Stacy Roberts is on a mission to promote children’s literacy in Georgia and beyond, but she needs funding to fulfill that mission. Roberts – a local business owner, professor, and children’s author – has been selected as a semifinalist in the Sistahs in Business Expo national competition. The organization is based in Newark, New Jersey and promotes itself as the countries’ only multi-city business expo to celebrate and empower entrepreneurial women of color. If selected as a finalist, she and four other female entrepreneurs will have three minutes each

Robbie King and Erik Smith want to help local businesses provide great customer service despite the numerous challenges employees face every day. King – founder of Lead Augusta and Smith, owner/operator of Chick-fil-A’s Grovetown location, will hold an event called Building a Culture of Exceptional Customer Service, a customer service workshop designed for local business leaders on Tuesday, Nov. 9 from 9 a.m. to noon at 930 Stevens Creek Road in the ABD boardroom. “We want them to get some fresh, actionable ideas that they can implement into their own

Editor’s Note: You need a website if you’re selling products and services online. This is an excellent marketing tool that can be used to attract potential leads and customers. However, what if you’re not attracting enough online traffic? How can people know you have what they need? There are several excellent web designers in the CSRA from ABD’s partner Alive Media to local ad agencies and higher end creative firms like Wier Stewart, Kruhu and more. Here’s some best practices to consider:  Speed up your site’s loading time by removing

Editor’s Note: You have invested the time, money, and resources needed to build a great website. But how do you draw traffic to it? This is the question on every entrepreneur’s mind, and rightfully so. Your website is your digital storefront, and if no one is visiting it, what use is it? Whether trying to attract your first visitor or the millionth, generating website traffic is a massive part of growing your business. If you have a well-optimized website positioned to convert visitors into customers, an increase in website traffic

Editor’s Note: Yours truly considers himself a marketing professional, but I can admit it is a whole lot easier marketing for someone else than yourself! When I launched ABD in March 2021, I experimented with Facebook ads, radio and TV ads, e-blasts and more, trying to find “my lane”. I made mistakes via “trial and error”. Coach Darin enlisted the help of his TAB colleagues from all over the world!   1. Trying to expand product offerings and reaching multiple markets at the same time. There are many reasons your

Editor’s Note: There are many excellent CSRA digital marketing firms from Alison South to Wier Stewart to Kruhu to Tranter Grey to M3… the list goes on and on and there are plenty of free-lance social media “rock stars” as well. Can you DIY this important aspect of your business? Maybe. You must have the right tools and guidance. Coach Darin shows us the right path to take. These days, “marketing” has become synonymous with “digital marketing”, a key element of any business’s overall approach to attracting and retaining customers.