B2B Stories

B2B Stories

What Your Ad People Are Thinking

  Is it just me, or… What Your Ad People Are Thinking Every business has that bit of sausage-making going on behind the scenes they’d rather you not see. This’ll sting a bit to hear, but in marketing it’s mostly what’s whispered about you, your business and how they can wrestle you both to the finish line. There’s a push-pull dynamic in play here, and it’s worth examining. You, the decision maker feel justifiably exceptional because you stepped out from the crowd and built something out of nothing. You gaze

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B2B Stories

Video: ESOP is no fable

ABD Publisher Neil Gordon continues his discussion with Augusta Industrial Services CEO, David Beckum. Today, David answers some important questions on how to set up your company to be employee-owned!

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B2B Stories

Mondays with Rick: CEO Speakers in CSRA

Editor’s Note: This Friday morning, Ben Chestnut (see above photo), Augusta native and co-founder/CEO of Mailchimp based in Atlanta, will speak at  Augusta University at 10 a.m.in the lobby of the Georgia Cyber Center’s Shaffer MacCartney Building. Prior to his talk, Dr. Rick Franza, the Dean of AU’s Hull College of Business, will join other dignitaries in a meet-n-greet session to ask Chestnut questions about his recent sale to Intuit for $12 billion, technology and other subjects. ABD: What would you like to know about Mr. Chestnut’s journey? Rick: I’d love

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B2B Podcasting

AIS: Successful CSRA business for 40+ years

Augusta Industrial Services is one of the only employee-owned companies in the CSRA. Services make up four different lines of business in Augusta and across the Southeast. CEO David Beckum sat down recently with ABD Publisher Neil Gordon and shared that his employees are part of an ESOP retirement plan and his customers all come from the N.I.C.E. category!

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B2B Stories

Georgia Biz News: Delta, Covid, and Dawgs!

    Delta had a rough landing in the 4th Quarter of 2021—in part due to wintry weather and Covid. Some big names in Georgia get indicted for Covid fraud—and the Georgia Bulldogs star, walk-on quarterback is about to get a big payday thrown his way. Atlanta reporter Mike Petchenik has more from Georgia’s capitol.  

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B2B Stories

Local wealth management specialist now serves as financial advisor

Chris Willox has worn many hats in his career: Wall Street stockbroker and business professor, just to name a couple. But he can now add a new job title to his extensive resume: financial advisor. Through a partnership between Pinnacle Bank (see photo above story) and Highland Trust Partners, LLC, Willox provides local clients with a variety of financial services, such as wealth management, financial planning, trust services, and business retirement plans. He works at the companies’ new branch located at 375 Furys Ferry Road, which opened Nov. 1. After

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B2B Stories

Augusta business innovation center marks its 10th anniversary

A local business innovation center is celebrating its 10th anniversary. theClubhou.se – located at 100 Grace Hopper Lane, Suite 3700 on the third floor of the Georgia Cyber Center in downtown Augusta, provides many services for the local business community, such as small business incubator, educational resource, and shared workspace (see photo above story). The center offers a variety of programs for starting and growing a business, such as Startup Life and Founders Circle. theClubhou.se Academy offers classes in both web development and entrepreneurship. theClubhou.se’s shared workspace, which includes rooms

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B2B Stories

Georgia Business News: Coke Cocktails!

      In today’s Georgia business report, Mike Petchenik looks at a ruling against a Peach State employer, an increase in Georgia companies firing up firearms firms plus a Coke and a lot of smiles!

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B2B Stories

Local advertising company to be rebranded

Editor’s Note: The above cover photo is how the old/new brand will look when the January edition comes out in the next several days. A long-time CSRA advertising business now has a new name. HomeDirect of Augusta (see photo above) – a company that allows both local business owners and national franchises to buy advertising in its direct mail magazine, has announced it will be rebranded as SuperSavers. Founded in 1994 as SuperSaver Coupon by Blane Bailey, the monthly magazine that contains a variety of coupons is mailed to 120,000

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B2B Stories

2022 Culture Path in the CSRA

Watch this 2-minute video from one of the leading experts on transitioning from a bad culture to a good one. Patrick Reynolds, the CEO of Cross Link Consulting in North Augusta, gets us all ready to tackle 2022 the right way!

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