Digital Marketing

Add a social media influencer to your digital marketing

We recently shared about one of our clients, Callie Richards of HotPinkandGlitter.com, in our intro to online influencer’s article (read it here). Callie has grown from 500,000 TikTok followers to almost 700,000 in the past few months. The Rise of Social Influencers Social influencers realize huge gains in popularity and effectiveness. Influencer marketing has emerged as a powerful tool for online marketers, providing a great new marketing tactic for your company. However, there are still many people who are unaware of what influencer marketing is and how it can benefit their

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Consumer Stories

New York natives to open CSRA bagel shop and delicatessen

When Joseph and Yvette Gallachi moved to Aiken in December, they discovered there were no eateries in that area that served New York-style bagels, so the experienced entrepreneurs decided to open one of their own. The Gallachis, natives of upstate New York, will soon launch Straight Outta Brooklyn Bagel & Delicatessen located at 106 Park Ave. Southwest. “We’re hoping to open on April 19,” Joseph said. “I’ve always wanted to have a bagel business.” They came up with the name because their bagels are par-baked, which means partially baked in

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Consumer Stories

Jersey Mike’s ends Month of Giving with record-breaking total

The numbers are in and Jersey Mike’s sandwich locations across the U.S. surpassed their fundraising goal, raising $21 million for local charities. Here in the CSRA, Eric Clark owns eight of the sandwich shops which raised money for the Burn Foundation of America, based at the Joseph M. Still Burn Center at Doctors Hospital. During the 13th Annual Month of Giving in March, Clark’s Jersey Mike’s locations raised $59,265. “My sister was a nurse at the Burn Center. So, when this came up with Jersey Mike’s, I already knew which

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ABD Extra

Georgia Business Minute: Friends in Small Business

A recent study listed the Peach State on the top 10 list of small business-friendly states, particularly among minority small business owners. Atlanta reporter, Mike Petchenick shares which factors contribute to Georgia’s ranking, the latest on unemployment, and a digital contest hosted by an Atlanta-based company in this Georgia Business Minute.

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ABD Extra

Business leaders receive the royal red carpet treatment

Green jackets and red carpets are part of the 61st tour of Georgia as business leaders from around the world descend upon the Peach State. The Augusta Chamber of Commerce, in partnership with the Georgia Chamber of Commerce, welcomes business leaders to spend four days learning what the Peach State has to offer.  The tour began yesterday in Atlanta with a reception at the Governor’s Mansion, hosted by Gov. Brian Kemp and First Lady Marty Kemp. “I talked last night about a great team we have here,” Kemp said. “It’s

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ABD Extra

AU and USC Aiken launch new online learning programs

Some new students who arrive at Augusta University for the fall semester will be attending in a non-traditional manner. Augusta University Online is up and running, less than a year after AU President, Dr. Brooks Keel announced the project in his State of the University address. Keel also introduced Dr. Marc Austin, hired as Dean of Augusta University Online, who will helm the new offering. The goal was to have Augusta University Online ready for fall 2023. They reached that goal. “We managed to get it out of the gate,

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ABD Extra

Simon Says: Georgia’s tricks of the trade on trading

The Georgia Department of Economic Development and Governor Brian Kemp recently announced that the State of Georgia achieved a record-breaking year for international trade for the second year in a row. Georgia’s total trade with the rest of the world totaled $196 billion in 2022. The press release emphasized the record-breaking $47 billion of exports, an increase of 11% on 2021. Canada, Mexico, and China represent Georgia’s three largest export markets. What was not mentioned is that imports must have made up the other $149 billion. In fact, imports grew

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ABD Extra

The Buzz on The Bee’s Knees

The Finem Group at Meybohm Commercial announced in a press release on March 30, that The Bee’s Knees space is now up for lease. In November of last year, the popular hub in Downtown Augusta announced that it would permanently close its doors. According to Meybohm Commercial, the space is an ideal layout for a restaurant, coffee shop, or bar, consisting of two serving areas with both a kitchen and a wet bar. The space is considered to be in great condition, requiring minimal buildout by a future leaseholder. Meybohm

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ABD Extra

What is Business Interruption Insurance?

Bagwell Insurance marks 50 years in business in 2023! David Bagwell, Vice President of Bagwell Insurance Services, joins Augusta Business Daily publisher, Neil Gordon to discuss different coverage options they offer. Speaking specifically of business insurance, Bagwell said the company helps businesses to continue serving customers as best they can, while necessary repairs are made. Those who are interested in learning more about the types of insurance the company offers, visit the website at www.bagwellins.com.

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Cyber Security

Security in the fast-paced computer world

Computers used to take a lot of maintenance to keep up and run efficiently. For instance, running defrag checks and checks lists regularly, was necessary. Then, you would need to keep the hard drives free by cleaning them up and deleting old files. Today’s computers have changed a great deal with the introduction of higher GB storage drives. We have seen that with the 250-500 GB fast SSD storage drive, there is plenty of room and files do not normally impact performance much as that starts to fill. From a

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