B2B Stories

B2B Stories

The Heart of Mentoring

  Don MacNeil is the former Marketing Director of Windsor Jewelers and long-time on-air radio professional.   Is it just me, or… The Heart of Mentoring This time I’d like to crystallize a thought you’ve probably had too, but perhaps never fully realized. It’s the thing that lies at the heart of mentoring…the priceless gift of permission. Permission? Permission…to cross over into the extraordinary in whatever you do. If you come away from this chat with my point taken to heart, it can do wonderful things for your marketing. So

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B2B Stories

Augusta business owner to help promote local businesses

A local printing and graphic design company has found a way to give back to the community and help CSRA businesses. The Graphix Resource, Inc. has developed three holiday promotions. The company will provide 250 free business cards for businesses that have their own card design. Businesses without a design can buy 250 cards for $14, says Brad Kirkland, Graphix Resource’s Chief Executive Officer. Kirkland is also currently looking for local business owners interested in giving away $100 gift cards as a way to promote their businesses. In previous years,

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B2B Podcasting

Workplace Diversity

Many CSRA companies like Hull Barrett law firm and SRS contractors have “gotten younger” by hiring differently. In this vodcast, TAB CSRA CEO Darin Myers looks at how to best manage through employees to optimize teamwork.

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Cyber

Georgia Cyber Center visionary warns medical community of threats

“It doesn’t matter how big or small your organization is, the cyber threat is real and doesn’t discriminate,” said Heather Roszkowski, the leader of the Cybersecurity and Information System of Augusta University and AU Health, as she addressed a standing room only crowd of about 200 doctors, nurses, practice managers and support staff from the local community on December 14th in Columbia County. Patrick Reynolds (see above) of Cross Link Consulting introduced Roszkowski, the visionary for the Cyber Defense and Enterprise Department housed in Building II of the Georgia Cyber

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B2B Podcasting

Real Talk Real Estate: Investing

It is a hot real estate market for real estate sellers and real estate investors like Paul Myers of Myers House Buyers. In today’s investor update, Paul talks “flipping” on TV vs. real life, how to find good deals and what to do after you close!

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Business Sales

New majority owner of Partridge Inn fuels $10 million renovation

New General Manager ✔ New Majority Owner ✔ New bathrooms ✔ New HD 55” TV’s ✔ New adjacent parking lot ✔ These are just some of the changes happening during the historic Partridge Inn’s $10 million renovation, which started September 15th and will last until before the Masters Golf Tournament. Taconic Capital, a Park Avenue global investment firm in New York City became the new majority owner since purchasing its share in August—just prior to the remodeling of the landmark hotel. Atlanta-based NorthPointe Hospitality Management Company still represents the P.I.

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B2B Stories

Lessons From Restaurants

  Don MacNeil is the former Marketing Director of Windsor Jewelers and long-time on-air radio professional.   Is it just me, or… Lessons From Restaurants Have you ever driven past a freshly opened restaurant – one that’s clearly a mom-and-pop startup with a sign that’s been painted by a family member and you can still tell what the building was in a former life, and thought, “Doesn’t stand a chance?” Maybe there’s a bank loan involved in this noble, but doomed endeavor.  Worse, maybe instead, life-savings are at stake, but

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B2B Stories

TaxSlayer to host Gator Bowl on New Year’s Eve

For the 11th year, a local online tax preparation company will sponsor a college bowl game. TaxSlayer, LLC will sponsor the 77th annual Gator Bowl, which will be played at TIAA Bank Field in Jacksonville on Friday, Dec. 31 beginning at 11 a.m. Wake Forest University will take on Texas A&M University. Tickets are currently on sale and prices start as low as $44 each. At the game, four outstanding high school student-athletes will receive the Gator Bowl Charities Award of Excellence Scholarship of $2,500 each (see photo above of

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B2B Stories

Marketing the Chamber

As part of ABD’s podcast series, we partner with the team at Alison South/Augusta Podcasts to share other videos they are producing. Since today is our “Marketing Day” with Don MacNeil’s column and a look at TaxSlayer marketing, we are airing a “Southie Session Podcast” to talk marketing with Alison South and a client—the Columbia County Chamber of Commerce.

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B2B Stories

Local IT firm to relocate to green technology facility

A local information technology, cybersecurity, and telecommunications company will invest $2 million in the development of a green technology building in west Augusta. IntelliSystems – currently located at 1115 Greene St., and a downtown neighbor for 28 years, is relocating its operations to a state-of-the-art facility at 3687 Wheeler Road, which was formerly occupied by both John Deere and MEDAC. “The consensus was that now was the perfect time to reunify all of our staff under one big, beautiful, solar-powered roof,” says Kevin Wade, the company’s Founder, President, and Chief

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