Sun, May 19, 2024

Thought Leaders

Digital Marketing

Free Access: Web 3.0 is here, but what is it?

Cryptocurrency, Bitcoin, blockchain, Web 3.0, and Bored Apes are all the rage in the world of technology. So what really is Web 3.0? Web 3.0 is the future of the internet and it promises to be even more convenient, efficient, and user-friendly than the current version of the web. What sets it apart from its predecessors? To understand that, we will look at the predecessors to Web 3.0 in this article and briefly touch on what Web 3.0 is. Web 1.0 (1991ish to 2004) This period of the web was

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Cyber Security

Local company reps discuss pros and cons of offering remote work options

After the pandemic, some companies have required their employees to return to the office, but that hasn’t been the case at Sizemore, Inc., according to Joey Warren. Warren, the staffing agency’s senior corporate communications coordinator, said many of its employees have the option to work remotely. “We have a lot of flexibility within our company, and we’re very accommodating to people’s schedules,” he said. “We’ve been hesitant to force people to be back in the office.” Warren said he’s worked for Sizemore, which hires employees for a variety of positions,

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Shawna Woodward

Free Access: Real Talk Real Estate: How to Get an Offer Accepted at the Start of 2023

As the mortgage rates started to increase, so did the amount of time homes lingered on the market. At the height of the market, homes were selling in a few days. Now, they are taking months. Sellers now have to negotiate to sell their homes. Even though the market has started to normalize, offers are still being denied. Quite frankly, they get denied because they are just bad offers. Yes, the market has returned to normal but no, we are not at the point where low-balling will do you any

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Darin Myers

Free Access: 5 cost-cutting tips for the new year

In 2023, businesses will continue to adapt to changing conditions in the global marketplace. But as much as things change, certain operational fundamentals remain the same. Key among those fundamentals is the need to cut expenses wherever possible without compromising customer satisfaction and the quality of products or services offered. There are numerous ways to reduce costs that can drain a small business of opportunities for growth. Here are valuable cost-savings tips to keep in mind: 1. Look at your “geographic income statement.” During the pandemic, many businesses made the

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Digital Marketing

Free Access: Free Wi-Fi offers marketing gateway for businesses

Wi-Fi Marketing We have all been to the local coffee shop, restaurant, or business office that has Wi-Fi available to its customers. “This is known as a hotspot,” states Captain Obvious. Technically, a hotspot is a physical location (read: business, retailer, hotel, etc.) with a Wi-Fi device that gives free wireless internet access to anyone who wants it. This is done by connecting a wireless router that the business owns to an internet service provider. In this case, the business is responsible for setting up the network, maintaining the Wi-Fi

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Shawna Woodward

Free Access: Real Talk Real Estate: Christmas games can be fun – and competitive – for the whole family

Finding ways to create holiday fun and games are some of my favorite things to do at Christmas. As a parent of only adult kids, it looks different than it did when they were younger. Since you still have a few days left to make some Christmas memories, I thought I’d share a few ideas we find fun! First off, we are a very competitive family! So we like to make sure there are winners and of course losers! Losers get nothing, but we give good prizes to the winners.

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Darin Myers

Free Access: Tips for setting effective KPIs

There are many principles for running a strong, thriving business. Key among these guidelines is this: What can be measured should be measured. The data compiled for key business metrics can, as we have said before, “say a lot about what you’re doing right and where your best efforts are falling short.” No CEO or business owner should ever ignore or neglect the information available through KPIs (Key Performance Indicators). According to Investopedia, the most commonly used KPIs include: Revenue growth Revenue per client Profit margin Client retention rate Customer

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Digital Marketing

Free Access: The New Year: Time to tidy up your online presence

First off, Merry Christmas CSRA! 2022 is just about to end, and it is time to make sure your online presence is ready for 2023. How do you do that, you ask? We have got you covered! Go to https://grouprb.com/get-your-free-online-audit-report/ and run a free assessment of your online presence. You will get a report back that gives you a feel for how your business is performing in seven categories: listings, reviews, social media, website usability, e-commerce, online advertising, and SEO (search engine optimization). Below is a sample summary. Each of

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