Tourism

B2B Stories

Local podcasters go behind the scenes to promote CSRA with the Masters Week show

Next week, you can watch Masters coverage on CBS or ESPN, but David Bash and Chris Nabholz, want to show you what’s happening behind the scenes in the CSRA during tournament week. Bash and Nabholz, owners of GetUp Productions, will produce the second annual Bobby Jones Invitational Show, a watch-along party, from Wednesday, April 6 to Sunday, April 10 from 3 p.m. to 6 p.m. daily. The show will be live-streamed on Facebook and YouTube, among other platforms. “The concept of the show is you still watch the tournament, mute

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B2B Stories

Simon Says: Hotel and Tourism industries try to dig out from covid

We all know the leisure and hospitality sector has been hardest hit by the pandemic. Leisure and hospitality employment in the Augusta Metropolitan Statistical Area (MSA) has fallen from more than 28,000 pre-pandemic to 24,000 in December 2021. The leisure and hospitality sector includes hotels and restaurants as well as arts, entertainment and recreation. However, there is some good news from the hotel section of the industry as reported by Smith Travel Research. In Richmond County, both occupancy rates and revenues per available room (RevPAR) were generally higher in 2021

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B2B Stories

Augusta chosen over 350+ cities for tourism honor

Lindsay Fruchtl of Destination Augusta, just gave a 30-minute audio tour of the Garden City and area businesses and community activities. The CBS affiliate in Atlanta chose Augusta as the first city to be profiled. This podcast is expected to create economic impact for the CSRA, because Atlantans like to take the few hour drive to Augusta to showcase our community’s unique local restaurants, small shops, and fun things to do. The photo is a view from the Hyatt House in downtown Augusta.        

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B2B Stories

Film business booming in Augusta as partnership is formed

Because Augusta’s film industry has experienced explosive growth in recent years, Augusta Technical College wants to prepare people to work in that industry. The college has partnered with the Georgia Film Academy and a local company called Indiegrip.com LLC (see photo above story) to begin offering an 18-hour non-credit film production certification program in January 2022. Classes will meet on Fridays from 10 a.m. to 4 p.m., and the cost will be $750. Rick Kelly – Indiegrip.com’s owner/operator, is excited to be involved in the program. “Our mission has always

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Consumer Stories

Local tourism marketing agency celebrates milestone

Destination Augusta, which helps the local tourism and hospitality industries by attracting visitors and promoting the CSRA, celebrated its 25th anniversary in December. Each year, these industries generate more than $1 billion in revenue and support over 20,000 jobs in the Augusta Metropolitan Statistical Area. Much of that revenue comes from visitor spending. “We have achieved this milestone through creativity, perseverance, and the hard work and determination of so many professional staff members, the many leaders on our Board of Directors, and committed partners and stakeholders,” says Bennish Brown, Destination

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B2B Stories

Local tourism agency recognized for city’s superior meeting sites

Augusta is universally known as the Home of the Masters, but a major publication has recognized the city for a different reason. For the sixth time, Destination Augusta has won Convention South’s Readers’ Choice Award for having some of the best meeting sites in the South. (Above photo of “The Oglethorpe Ballroom” at the Augusta Marriott and Convention Center). This year, meeting planners nominated their favorite event sites, and more than 8,000 readers and professionals participated in an online vote to select 415 of these sites in 15 states. “The

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B2B Stories

Local tourism agency wins regional award for best marketing campaign

Last week, Augusta’s chief tourism agency won a regional award for best marketing campaign in its budget category. The agency receives funding from monies charged to visitors of dozens of local hotels and motels. It’s known as the hotel/motel tax. Destination Augusta received the Shining Example Award for its Come See Augusta campaign from the Southeast Tourism Society, which covers 13 states and the District of Columbia, on Wednesday, Sept. 29 in Spartanburg. The category was for budgets between $100,000 and $499,000. “Obviously, we were very excited,” says Lindsay Fruchtl,

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B2B Stories

How we can help the CSRA hospitality industry in need

Editor’s Note: This story was first published on May 27th. With the emergence of the Delta Variant, not a lot has changed for the hospitality industry in the CSRA. On Tuesday morning the Starbucks Coffee Shop on Washington Road at I-20 CLOSED because there was not enough staff to service guests. They re-opened Wednesday morning after locating workers. On the same day, one of the Gary’s Hamburgers had to close at 3 pm—the stories go on and on.  As part of our weekly strategic alliance with AU’s Hull College of

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B2B Stories

Augusta ranks in national business publication’s Top 10 Millennial community

Augusta is one of the best cities for millennials to live and work, according to a national business publication. The July/August issue of Business Facilities magazine ranked Augusta number 10 on its list of Millennial Magnets. Other cities on the list include Providence, Rhode Island; Reno, Nevada; Tucson, Arizona; and Charleston, South Carolina. Kigwana Cherry – owner of Pop-Up Augusta! – loves the wide variety of things to do in this city. Cherry describes Augusta as “The little-big city where you can do beer yoga in the morning, eat local

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