Thought Leaders

Digital Marketing

Free Access: 7 common digital marketing mistakes (and how to avoid them)

If you’re serious about improving your marketing, you have to know what some of the common mistakes are as well – as if you are making some of those mistakes. Chances are, you might be. How do you know where to start? How do you know what you’re doing wrong? How do you know what you need to improve? How do you know when you’ve made a change? These are the questions that we hear from small business owners every day. In reality, marketing mistakes are a dime a dozen,

Read More »
Shawna Woodward

Real Talk Real Estate: Parent tips to help your kids with their credit

As parents, I believe that we are supposed to raise our children to grow up and become contributing members of society. If you ask any of my four wonderful kids, they will attest to that statement being announced to them regularly, usually as a response to the ever-popular statement heard around the world of “that’s not fair.” Life is not fair, the game is rigged and the sooner we let go of the notion that fairness is on our side, the quicker we can move forward. You need to know

Read More »
Digital Marketing

Free Access: Social influencer marketing: Grassroots and effective

Social Influencers are all the rave in the world of online marketing. It’s been a buzzword for a bit and you hear it in the news all the time. But most people think it’s just celebrities pushing their wares. Think of Gordon Ramsey or Nigella Lawson in the food world or PewDiePie in the video gaming world. But Influencer Marketing is not just for celebrities. It’s for all kinds of people who have a following that love what they do and want to share it with the world. It’s for

Read More »
Shawna Woodward

Free Access: Real Talk Real Estate: Stats show local home resales remain strong

As we continue to closely watch the market to see what trends emerge with the adjusted interest rates, I still find that even though we have more inventory slowly building, the sales continue to be strong. Only time will tell if overall sales will slow, but as of today, I do not see things slowing as far as volume. New construction numbers declined even more drastically, making way for resale homes to become the only option for many buyers. Some agents have reported that offers that are way over the

Read More »
Digital Marketing

Free Access: How Will Web 3.0 Impact Digital Marketing?

Today, there are so many different opinions about what Web 3.0 means to each of us, as illustrated by the comic above (Source: https://www.cryptospace.it/6-nfts-metaverse-crypto-memes-jokes/). This Web 3.0 personal paradigm shift is important because the same thing is happening for businesses. The digital landscape is changing fast and it will impact your business. In the previous article, we discussed how Web 3.0 is a more interactive and personalized web that allows users to connect and share data more easily. This customization of the web experience will be crucial for your business

Read More »
Robin Baxley and Sandi Shields

Dynamic duo finds the best solutions for local offices

Name: Robin Baxley and Sandi Shields Company/Title: Co-owners, Best Office Solutions Years Served: 22 Phone: 706-437-9771 Web: www.bestofficesolutions.com Photography by Melissa Gordon ABD Boardroom furnishings by Best Office Solutions It takes two to make a thing go right. That’s how you could describe the tag-team approach, Robin Baxley and Sandi Shields have to run Best Office Solutions. The pair manages everything a commercial business needs: furniture, supplies, promotional products, and more. For more than 20 years, they have worked together to help set their company apart from the rest. “We

Read More »