Video engages social media viewers more than photos or text and garners more shares. Amy Richardson of Richardson Professional Solutions tells Neil Gordon what types of videos grab the most attention for your business and how her company can help.
Wi-Fi Marketing We have all been to the local coffee shop, restaurant, or business office that has Wi-Fi available to its customers. “This is known as a hotspot,” states Captain Obvious. Technically, a hotspot is a physical location (read: business, retailer, hotel, etc.) with a Wi-Fi device that gives free wireless internet access to anyone who wants it. This is done by connecting a wireless router that the business owns to an internet service provider. In this case, the business is responsible for setting up the network, maintaining the Wi-Fi
At a Federal Reserve meeting held on Wednesday, June 15, officials agreed to another 0.75 percent raise to their interest rate. The news was not what anyone in the mortgage industry was hoping to hear. It is scary to imagine that this is just the beginning. The Wall Street Journal noted that we could see an additional 1.75 percent added by the end of this year. They also noted that at this pace of increase, we would see the most aggressive rate rise cycle since the 1980s. In 1983, the
You have a great idea to start a business, but your chances of success depend on how well you think ahead. Business attorney, Brian King gives Neil Gordon tips on the things you’ll want to think about, including competitors and the proper funding.
Digital marketing requires keeping up with trends. It requires research and discipline. It requires great time management. There are tons of articles out there on the web about how to be more productive, how to be more efficient, and how to use life hacks to save time. This is not one of those articles. The internet has been a game-changer in so many ways – from transforming the way we do politics and retail, to changing the media landscape, to helping businesses gain more customers. But one of the most
Name: Diane Coughlin Company/Title: Office Mgr. and Project Manager Asst. Years Served: Clifton Construction for 25 years Phone: 706-731-0978 Email: diane@sdclifton.com Diane Coughlin wears many hats for Clifton, an Augusta commercial general contractor in business for 35 years. She’s been with the company for 25 years and is involved in the bidding process, qualifications, compiles the construction plans, secures pricing from sub-contractors, documents everything and makes sure every “i” is dotted and every “t” is crossed, meets deadlines, handles Human Resources, and serves as Office Manager. Despite the workload, Clifton
Thinking about your employees is part of running an Employee Stock Ownership Plan (ESOP) company but how do you keep your head in the business as well? Neil Gordon sits down with Augusta Industrial Services CEO, David Beckum who talks about peer groups, networking, and other ways to advance your leadership skills.
Social media has changed the way we view the world, especially businesses. It can also help us unwind after a long day, but social media isn’t always a safe place. Cyber-scammers and identity thieves are on social media, so it’s extremely important to take precautions before stepping into the digital world. A big part of what we do in Social Media Marketing is to help keep you safe. Here are three ways to steer clear of scammers and keep your company safe on social media. Privacy Settings You lock the doors
Name: Nadine Pulling, Ph.D. Company/Title: Owner, Amazing Lash Studio Evans Years Served: More than 30 years in business ownership and management Phone: 706-419-9234 or 706-829-9367 Website: www.amazinglashstudio.com/studios/ga/evans/evans Nadine Pulling wears several hats in the business world: Business development and strategic planning, operations, and managing and mentoring an amazing team. It’s all part of being a multi-unit franchisee of Amazing Lash Studio, including her newly opened studio in Evans. “I have the privilege of working with several experienced management teams at each Amazing Lash Studio location,” Pulling said. “Additionally, I use the Corporate Amazing Lash Teams and Executive
You’ve probably all heard the joke, “Where is the safest place to hide a body? The second page of Google.” Think about the last time you clicked on page two or three of Google: It may have been weeks or months. Most of us search, click and go on the first two or three search results we see. In fact, according to Zero Limit Web, “On the first page alone, the first five organic results account for 67.6% of all the clicks.” Page 2 and beyond can be so ineffective,
