B2B Stories

Georgia and Augusta roll out the red carpet for potential business

It’s not Hollywood stars, but business stars who receive the red carpet treatment each year as part of Georgia’s Red Carpet Tour. And a major component of that tour is a few days in Augusta watching The Masters. The Red Carpet Tour, hosted by the Georgia Chamber of Commerce and Georgia Department of Economic Development, is the longest-running economic development event in the United States. This year, the Tour will celebrate its 60th anniversary. The Tour began in 1960. You may wonder why those numbers don’t add up. It was

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B2B Stories

Retracing Masters Footsteps

  Don MacNeil is the former Marketing Director of Windsor Jewelers and long-time on-air radio professional.   Is it just me, or… Retracing Masters Footsteps When I was young, my dad made a habit of pulling off the highway if a Civil War battlefield were anywhere around. It’s not that I wasn’t interested, it was more that I couldn’t see the point. There was no way, I thought, that any of this looked the way it did a hundred years earlier, so why bother? Still, I could tell that Dad

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Consumer Stories

Local children learn golf and life lessons from the country’s top female golfers

Thanks to sponsors like Bank of America, First Tee-Augusta can train the next generation of business leaders. The bank sponsored the inaugural Play it Forward Golf Clinic on April 3 at First Tee located at 3165 Damascus Road in Augusta. Players from the Augusta National Women’s Amateur tournament and other female professional golfers shared golf tips and life lessons with 35 kids from the Boys and Girls Clubs of Greater Augusta. One of the professional golfers who participated in the clinic was Suzy Whaley, the first female president of the

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B2B Stories

Pediatric therapy clinic to expand with second Grovetown location

Business is booming at a local family-owned pediatric therapy business, which has prompted its owner to expand the company. Founded in 2018, Therapy Trails which has offices in Grovetown and Evans, offers a variety of services including speech, physical and occupational therapies. Business owner, Elizabeth Peavy plans to open a third location in a new development called Brighton Landing at the corner of Whiskey Road and John Huffman Way in Grovetown. “Building a new facility for Therapy Trails is definitely our goal,” Peavy said. “We’re still in the financing/planning/predicting phase.”

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B2B Stories

Headquartered CSRA company moves to downtown Augusta

A developer and property manager of Augusta and Southeastern apartment complexes used to move others in— is moving into a new home for its growing company. On March 21st, ABD told you that tenants of the co-working space at 901 Greene Street were asked to vacate the premises on April 17th to make way for a new owner. ATC Development and its 30 employees will be moving into the 15,200 square foot building in May. The property was listed for $2.7 Million in early 2022. The building has more than

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B2B Stories

Mondays with Rick: Behind the scenes of the Red Carpet Tour

  Dr. Rick Franza, Dean of the Hull College of Business, discusses a different, timely business topic each Monday in this column. This week, he reminisces about his time as a host for the Red Carpet Tour and what it means for the Augusta community. The interview has been edited for clarity and impact. ABD: It’s Masters Week and a part of that is the annual Red Carpet Tour sponsored by the Georgia Chamber of Commerce and the Georgia Department of Economic Development. You had an opportunity to take part

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B2B Stories

Local entrepreneur starting over again with the same business

The adage is that you can’t go home again, but sometimes you can go back to a former business. Laura Boshell is proof of that. Boshell started her cleaning business in 2011 but eventually put it aside to focus on other priorities, such as raising her children. She recently relaunched the business and changed its primary service. Boshell originally launched Gleam Clean Services of Augusta, LLC as a side business to clean rental homes after tenants moved out and prepare homes to go on the market, but she said it

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B2B Stories

Branding expert begins 5th year in CSRA business

Good business owners find creative solutions to customers’ problems, according to Laura Morris. If Morris, owner and Creative Director of Design Aesthetic, LLC in Augusta, can’t find those solutions on her own, she connects her clients to people who can. Her company provides a variety of services to small businesses, including branding, marketing strategy, graphic design, and even interior design. “We focus on all the creative aspects of a business,” Morris said. She uses a variety of media to help businesses connect with potential customers. For example, she designs and

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B2B Stories

Destination Augusta CEO shares strategies for engaging Masters’ guests

When it comes to engaging Masters’ guests, sometimes the little things local businesses do can create memorable experiences for those guests, according to Bennish Brown. Brown, President, and CEO of Destination Augusta presented creative strategies businesses can use to attract out-of-town customers for tournament week at the Augusta Metro Chamber of Commerce. Simple, cost-effective strategies businesses can implement include changing their signs to welcome guests to Augusta or providing unique Masters Week sales offers. “Take the golf theme to the next level, and have some fun,” he said. “Tap into

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